MuteSix’s Post

Name: MuteSix on LinkedIn: Want to see ROAS from your ad campaign? Then your website *must* be…
Uploaded: 2024-09-23T22:20:48.701Z
Duration: 1 min 9 s
Channel: MuteSix
Description: Want to see ROAS from your ad campaign? Then your website *must* be optimized with compelling design, video and story. It’s all about the customer experience, says Brian Hettler, MuteSix’s VP of Creative & Strategy. Learn more: https://lnkd.in/gKCGphW3

MuteSix

24,597 followers

3mo

Want to see ROAS from your ad campaign? Then your website *must* be optimized with compelling design, video and story. It’s all about the customer experience, says Brian Hettler, MuteSix’s VP of Creative & Strategy. Learn more: https://lnkd.in/gKCGphW3

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Let's be honest, attention spans in 2024 are down hard, right? Yeah. So like if your website is not a good experience and the UI in the UX is bogus, and you're not leading with the key points of information and the key value propositions, right? And you don't have the education that I'm looking for to inform me about what I need to know about your product or me to make that decision about whether or not it's right for me, whether it's a supplement. Our fitness solution or clothing, right, And I can understand like where was all this sorts from and or do you have FDA certifications? I need, I want to know all that stuff, right? That's that's a kind of middle point of the funnel where I'm like, OK, I'm snooping around. I'm doing all the due diligence and I want to know like, is this something I want to make part of my day-to-day or not? And that needs to all be there, right? With some compelling design, compelling video, right? Maybe it's some some loyalists that come through with quotes. Right. They tell me how it's get into their lives, like all needs to be built in.

Hack Media

3mo

Absolutely spot on! A strong ad campaign can only go so far if the landing page experience doesn’t match up.

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