"Power Sits with Those Who Can Predict the Future."
The marketing world is evolving at lightning speed. The digital revolution, powered by artificial intelligence, is changing the way we connect with consumers.
Amidst all this ongoing change, there are underlying concerns. Businesses and marketers are striving to keep up with new trends in marketing and advertising. To thrive in this ever-changing landscape, marketers must not only adapt but also anticipate what’s next.
I came across a post by @Ogilvy that summarized this concept neatly. The future of marketing and advertising is an exciting, constantly evolving journey.
As AI and digital media continue to advance, marketers must evolve to stay relevant. By embracing new technologies, prioritizing authenticity, and honing the necessary skills, you can not only predict the future but also shape it. Embrace the change, harness your superpowers, and lead the way into the new era of marketing and advertising. The future is yours to seize.
Let’s make it amazing!"
#CannesLions is the ultimate showcase of modern creativity. For Forbes, our Global Chief Transformation Officer Antonis Kocheilas outlines the 8 habits the future marketer must adopt to make an impact (& maybe win a Lion). https://okt.to/gG6KAF
#OgilvyCannes
President at Alpha & Omega Smart Technology, Inc
1wgood!