MGA Entertainment’s Post

How important is your child's favorite toy? #RainbowHigh set to find out! A poll of 2,000 U.S. parents of school-aged kids found that 63% believe if their kid plays with toys or dolls early in life, they’ll have an easier time fostering new friendships later in life. And a third (36%) of parents said dolls are used to create memories for their child to experience with their friends; 34% said dolls have helped their child develop new friendships with other children. Check out #RainbowHigh at Walmart, Target, and Amazon.