Lorenzo Giusti shares key insights on the critical role of digitalizing product development following his participation in #3DNextLevel3.
✨ 𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗕𝗮𝗰𝗸 𝗮𝘁 𝟯𝗗 𝗡𝗲𝘅𝘁 𝗟𝗲𝘃𝗲𝗹 𝟯.𝟬 Last week’s 3D Next Level 3.0 event in Amsterdam was a true testament to how digital product development is revolutionizing the fashion industry. The adoption of digital technologies is key to optimize the entire process of designing, prototyping, manufacturing, and marketing clothing and accessories. Moving away from traditional methods, this digital approach allows designers and tailors to shift from creating physical prototypes to developing virtual garment twins. This transition not only enhances the efficiency and precision of garment creation, but also enables a more sustainable and responsive design process. Over two insightful days at AMFI and BPH I had the privilege of exchanging ideas and exploring the innovations shaping a smarter, more sustainable future. My key takeaways: 𝗣𝗵𝘆𝘀𝗶𝗰𝗮𝗹 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀 • Faster product development • Reduced waste and costs • Up to 10% fewer returns • Improved communication across the supply chain 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗺𝗲𝗻𝘁𝘀 • Dynamic product detail pages • Interactive configurators • Cross-selling strategies • Applications in gaming and NFTs The event reinforced the power of collaboration and innovation in driving the fashion industry forward. Grateful to have been part of the conversation and to share in the collective vision of this exciting revolution. #3DNextLevel3 #AMFI #FashionInnovation #DigitalTransformation #Sustainability #AI #3D #Measmerize
