McCann Detroit’s Post

Spotify's Q2 2024 Earnings at a glance 👀 – Monthly active users (MAUs) increased to 626M globally (up 14% Y/Y) 📈 – 393M of these are ad-supported (up 15% YoY) 📈 – Ad-supported revenue increased by 13% YoY 📈 Head over to ads.spotify to get the full scoop on our Q2 highlights and how these support advertisers further in reaching hyper-engaged audiences on Spotify, in 2024 ➡ https://lnkd.in/eQabnD3D

We’re thrilled to celebrate the creativity at Cannes Lions International Festival of Creativity this week and wish all our agency clients the best of luck as awards are announced. 🦁✨ A recent study of agency data reveals a clear link between strong client relationships and the number of awards won, reinforcing what we’ve always known:  ✅ Stronger relationships lead to better work ✅ Enhanced team morale ✅ Significant growth and improved margins💡🤝 Here’s to recognising the power of relationship intelligence in driving creative excellence and business success. Best of luck to all the incredible agencies competing this week! 🌟 #CannesLions2024 #Creativity #ClientSuccess #RelationshipIntelligence #BusinessGrowth

Diversification in offerings is key when leveraging live events. For Mastercard, offerings like their Event-in-a-Box are an impactful way to connect customers with their passions. Sonia Cinnamon, Dir. of Global Sponsorships, shares more below. #SportsBusiness x #Diversification

MWC Barcelona is about to kick off! Meet our colleagues MAK MENGAL and Oliver Hendry to learn more about the work of Cities Today and the Cities Today Institute! MWC Barcelona #MWC24

🎨 Whether you're planning to visit the Cannes Lions Festival of Creativity next year or just curious about the buzz it's creating in the media, we've got you covered with the essential information you need. Here, we delve into the basics of Cannes and spotlight some of this year's award winners. 👉 P.S. Don't forget to check their official website for detailed information about the festival itself, registration for next year, and a comprehensive list of those shortlisted and the winners from this year. #CannesLions2024 #AdvertisingAwards #FestivalOfCreativity #MarketingNews #MarketingTrends

Cannes Young Lions 🦁 Inspiration and dedication are key ingredients to success in this competition, and participants must truly embody the spirit of creativity and teamwork. See below insights & tips on what it takes from the young media lions competitors. 🇨🇦

No matter if it’s Australian Rules down under or English footballs’ lower league popularity in the USA (thanks Ryan Reynolds!). Sport is Global. And so is Team AGL, our Multi-Carrier technology is designed with local knowledge on a worldwide scale. No matter where your customers are, they’re still only a carrier service away – let Team AGL lead the way. #TeamAGL #LogisticsTechnology #RetailIndustry #SupplyChainOptimization #SupplyChainManagement #MultiCarrierTechnology #RyanReynolds

Amsterdam !! Someone's got to do it. Oh, it's for work, my customers will be there. Yeah right, that too !! There's good reason major industry events are located in some of the most attractive cities in the world. For mine, Amsterdam tops them all, with maybe Barcelona following a close second - they both have good coffee houses. :) Well, with the Covid interlude out of the way, Amsterdam once again awaits with the Broadcast Industries most anticipated annual get together, IBC. Over 50,000 people come and hang out, not all go to the same coffee house at the same time !! Our partners Media Links and Dimetis GmbH will be putting their best foot forward and exhibiting. Media Links showcasing some of its new and leading broadcast technologies that underpin Olympics broadcasting and broadcasting in major geographies, including across the Australian and North American continents. Oh, that's right, our partner in crime, Telstra, have their own exhibit and a healthy contingency heading over to fly the good flag of Australian competency and ingenuity in global broadcasting. We'll quietly say that the DVN is the backbone of all that wonderful ingenuity.. shhhhh. I digress. Looking forward to catching up with old friends and acquaintances, making some new ones and ensuring the quality of the coffee houses are to spec. See you at IBC! #IBC2024 #BroadcastInnovation #MediaLinks #Telstra #DVN #NetworkSupport #Partnerships #Innovation

If the best players are those who show up in the big games, the same goes for the best creators 😉 We couldn't miss our appointment with ElClásico, and that's exactly what we did on Double Tap with two of Europe's top content creators: Javi Freestyle and Matchfit Soccer. The numbers speak for themselves: 3.8M views and 300K likes on the content they generated together with Real Madrid C.F and Nivea for #ElClásico. A perfect combination, for a perfect match 🔝 #HomeOfCreators #InfluencerMarketing #FootballContent #SocialMedia