Mauricio Escobar’s Post

🚗 𝗔𝘂𝘁𝗼𝗺𝗼𝗯𝗶𝗹𝘄𝗼𝗰𝗵𝗲 𝗞𝗼𝗻𝗴𝗿𝗲𝘀𝘀 “𝗡𝗲𝘄 𝗪𝗼𝗿𝗹𝗱. 𝗡𝗲𝘄 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀.” in Berlin 🚗 Two days full of inspiring updates and discussions about 𝗻𝗲𝘄 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗠𝗼𝗱𝗲𝗹𝘀 in the automotive area together with my colleague Sandra Loos! In a panel on the topic of 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 with Michael Schiebe from AMG, Andreas Batz from BMW, Maren Graef from Skoda and Klaus Steinmann from MU, one of the topics discussed was 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝗶𝗻 𝘁𝗶𝗺𝗲𝘀 𝗼𝗳 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗵𝗼𝗺𝗲. The consensus was that there is 𝗻𝗼 𝗼𝗻𝗲-𝘀𝗶𝘇𝗲-𝗳𝗶𝘁𝘀-𝗮𝗹𝗹 𝗿𝗲𝗰𝗶𝗽𝗲 𝗮𝗻𝗱 𝘁𝗵𝗮𝘁 𝘁𝗵𝗲 𝗲𝘅𝗮𝗺𝗽𝗹𝗲 𝘀𝗲𝘁 𝗯𝘆 𝗺𝗮𝗻𝗮𝗴𝗲𝗿𝘀 𝗶𝘀 𝗰𝗿𝘂𝗰𝗶𝗮𝗹. Particularly entertaining were the innovative pitches from 7 start-ups who have pitched their ideas for the car industry of tomorrow. Their digital solutions for the automotive industry were particularly exciting. 🚀 Congratulations to Paula Schwetzler from volytica! They have developed a process to assess the condition of a car battery and have therefore won the 𝗦𝘁𝗮𝗿𝘁 𝗨𝗽 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 award! 🚗 🔋 I was also impressed by Oliver Zipse from the BMW Group with his 𝟱 𝘁𝗵𝗲𝘀𝗲𝘀 as an impulse, 𝗴𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 𝗳𝗼𝗿 𝗮𝗻 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗼𝗻 𝗶𝘁𝘀 𝘄𝗮𝘆 𝗶𝗻𝘁𝗼 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲: 1️⃣ Following short-term trends without thinking is not a strategy - at least not at BMW 2️⃣ Electromobility remains the most important growth driver 3️⃣ Hydrogen is the missing piece of the puzzle for emission-free mobility. In the medium and long term 4️⃣ Projectionism only knows losers in the end - global business models require local action 5️⃣ Europe needs a coherent industrial framework to remain competitive in the long term   A huge thank you to all organizers, speakers and participants for this great event, which also provided the perfect opportunity for exchange among the participants. #rpc #wearerpc #automotiveindustry #innovation #emobility #networking

 Diving into the dynamic landscape of automotive innovation, the contrasting strategies between China and Germany illuminate pivotal trends shaping the industry's future. Embracing these insights is crucial for global stakeholders navigating the path forward in mobility and technology. #AutomotiveInnovation #ChinaVsGermany #FutureOfMobility #GlobalStrategy #TechTrends #IndustryLeadership #InnovationInsights #AutomotiveEngineering #GlobalMarketTrends https://lnkd.in/gvDU2KRb

Looking Forward to Speaking at Mobility Innovation Week 2024 in Japan next week! I'm thrilled to be part of Mobility Innovation Week 2024 in Japan in my role as spokesperson of the Open Auto Drive Forum (OADF), where I’ll be discussing an exciting topic: the role of software-defined vehicles (SDVs) and driving automation in fostering sustainable mobility. This event provides a unique platform to engage with industry leaders and explore how technology can propel us toward a greener, more efficient future. SDVs and automated driving technologies hold the potential to reshape how we think about transportation. By enabling vehicles that are smarter, adaptable, and more efficient, we can reduce emissions, optimize energy consumption, and improve road safety. The flexibility of SDVs, combined with the advancements in driver assistance and automation, empowers us to create transportation solutions that are both technologically advanced and environmentally conscious. OADF standards enable faster implementation of driving automation solutions and ensure interoperability. I look forward to sharing insights, discussing challenges, and connecting with others who are passionate about building a sustainable future through innovation. See you in Japan! https://lnkd.in/dzyzBrnD https://lnkd.in/dsDecBvB #Elektrobit, #OADF, #OpenAutoDriveForum, #SDV, #automateddriving

🤑 New players will emerge during the transformation of the automotive industry. The U.S. and China 🇨🇳 are leading on the big shots. Europe has a fragmented landscape, Israel is impressive. ⚠️ As always, my personal view only. Add yours as a comment below 👇 and reshare 😀. 📧 If you want to get a PDF version of the visual, drop a comment or send a DM. 🤝 If you need support in your transformation or strategy setting, reach out! --- 👉 No surprise 😮, US 🇺🇸 companies dominate in multiple sectors: ➡️ The U.S. has most of the relevant ADAS and AD tech companies in the western hemisphere. Waymo, Aurora or Zoox are leading. ➡️ Tesla and other EV brands (e.g., Rivian or Lucid Motors) are challenging the traditional OEMs (Ford Motor Company, General Motors, Toyota Motor Corporation or Hyundai Motor Group) ➡️ Global mobility platforms like Uber or Lime started in the U.S. 🇺🇸, triggering a hype around the world 🌎. 👉 China 🇨🇳 established a dominant value chain in the sectors that are relevant for the transformation: ➡️ Customer facing brands like NIO, AITO, XPENG or Li Auto emerged with billions in funding 🤑. Winning over customer from foreign brands (Mercedes-Benz AG, General Motors, and others) ➡️ Strong local brands are the catalyst for underlying technologies, e.g. batteries 🔋 & ADAS. ➡️ The global battery 🔋 supply chain is dominated by Chinese companies, powering also the EVs in Europe 🇪🇺, U.S. 🇺🇸 and RoW. 👉 Europe 🇪🇺 is missing out on the big topics, leveraging the niches and existing technologies: ➡️ Europe has strong mobility platforms, e.g. Bolt, Dott or FINN. The challenge is that these platforms have not really a strong moat 😬, resulting in low margins 💸 and endless fighting for market share. ➡️ This is a surprising 😬 shift, as Europe was less known for services more for tech innovations and engineering. ➡️ The latest drama in the battery 🔋 value chain indicated that Europe is completely dependent on technology from China 🇨🇳 or South Korea 🇰🇷. ➡️ There is a dynamic ecosystem around software solutions for the vehicle 🚗 middleware or digital cockpit. It’s a pool of small players with struggles to scale. More funding 🤑, tech talent and partnerships would help. 👉 Israel 🇮🇱 has an impressive track record in high tech solutions for the automotive industry 🚗: ➡️ Local companies dominate in the cyber security sector, providing tools 🧰 and ongoing protection for vehicle software, connectivity and cloud ☁️ solutions. ➡️ LiDAR sensors were selected by leading OEMs from Europe and the U.S., Mobileye shifted recently to a local supplier as well. ➡️ Multiple OEMs established R&D teams in Israel to benefit from the local ecosystem 💪. The value creation is shifting dramatically to other regions 😱, leaving gaps behind. The global dynamic is challenging for the traditional automakers 🚘. A strategy need to be developed for all the regions and layers. #mobility #automotive #transformation #sdv

Good overview with new players

Great to see Veecle recognized in the rising Vehicle Software domain. In fact, more and more automakers use our software to design their software-defined architecture of their next generation. Why? Because we’re solving some of the most critical challenges they face in transitioning to software-defined vehicles. Here’s what Veecle delivers: ✅ Unified Software Development: A centralized platform (Veecle Studio) to design and program entire vehicles, ensuring all ECUs work seamlessly together. ✅ Modern Safety-First Foundations: Built entirely in Rust, Veecle eliminates entire classes of bugs found in legacy languages like C/C++, meeting the highest safety and security standards. ✅ Future-Proof Architectures: A scalable, modular framework that allows automakers to adopt new technologies and add features long after production, just like a smartphone.

The transformation of the automotive industry is accelerating, with innovation reshaping mobility, technology, and even how we experience spaces. This map highlights not only established players but also the rise of new entrants driving change across regions. From automated driving technologies to battery advancements and mobility services, we see a growing convergence between mobility and comfort. Vehicles are becoming an extension of our homes and workspaces, evolving into a ‘third space’ where furniture design, ergonomics, and technology meet. This shift emphasizes the importance of adaptability, user experience, and innovation in creating meaningful environments. The question is: How ready are we to embrace these new players and partnerships as part of our evolving ecosystem? #FutureMobility #AutomotiveIndustry #Innovation #TechnologyTrends #SustainableMobility #EV #AutonomousDriving #BatteryTech #MobilityServices #ThirdSpace #FurnitureDesign #Ergonomics #Collaboration #Hettichinside #PoweredbyHettich #OBEKinematics

The Europe-wide Drive2Transform project was recently launched under the coordination of R-Tech Group in #Regensburg!🚀 The initiative will better connect small and medium-sized companies in the automotive sector and actively shape the transition towards electrification, automation and new business models. It brings together nine experienced partners from eight European countries. 🌍 Networking opportunities like these are precisely the reason why Bavaria excels in cross-industry innovation. In the mobility sector, initiatives such as the Mobility & Logistics Cluster or the Digital Hub Mobility are also creating a platform for disruptive innovations. Projects such as the Hydrogen Centre. Bavaria and the Urban Air Mobility Initiative in Ingolstadt are attracting international attention and making Bavaria Europe's leading testbed for pioneering mobility solutions. 🚗 From big players like BMW Group, AUDI AG, and Siemens to disruptive start-ups like Lilium and TUM Hyperloop - the excellent networking is driving the mobility industry forward and shows why many groundbreaking innovations are emerging in Bavaria. Image: R-Tech GmbH More about the mobility sector in Bavaria: https://lnkd.in/dHHUxhHq #successinbavaria #crossindustryinnovation #drive2transform #automotiveIndustry #bavaria #mobility Business Upper Austria, Hochschule Pforzheim - Gestaltung, Technik, Wirtschaft und Recht, Katowicka Specjalna Strefa Ekonomiczna S.A. Pannon Business Network, NOI Techpark,

India and Mexico are accelerating the shift towards a sustainable automotive future! 🇮🇳🤝🇲🇽 As India advances with the PM E-Drive Scheme, aiming for 30% electrification of new vehicle sales by 2030, and Mexico strengthens its role in global auto manufacturing, the potential for collaboration is immense. By working together on EV tech, AI integration, charging infrastructure, and market development for eco-friendly vehicles, both nations can lead the way in green innovation. Let’s drive forward for a cleaner planet! #ElectroMobility #IndiaMexico #EVRevolution #GreenFuture #SustainableGrowth India México Busness Magazine Secretariat of Economy Manola Zabalza Aldama Carlos Javier Castillo Pérez Marcelo Luis Ebrard Casaubon Federico Salas Ricardo Daniel Delgado Muñoz Embajada de México en India - Embassy of Mexico in India