For FA24, we're celebrating Lucky Brand jeans and the team that makes them great with our Behind the Design campaign. The Luck-ified video spotlights our rich and whimsical history, and the editorial campaign features team members Emily M., Luke Daly, Tashar Lee, Tamara Reynolds, Ryan Campbell, Chantelle S., James Carter, and Marina Giovanna Zizza. Brand new jeans in trending silhouettes and fresh fits, sizes, and washes for fall are in!
this is so amazing! Love it!
🍀🍀🍀🍀🍀
Love this
Congrats team! Such a fun campaign 🍀
Well done!
Very cool
VP of Design, Denim Lifestyle Brands, SPARC Group LLC
4mo🍀 thanks to our amazing marketing team for telling the story and making every step so much fun! 🍀