Lucky Brand’s Post

For FA24, we're celebrating Lucky Brand jeans and the team that makes them great with our Behind the Design campaign. The Luck-ified video spotlights our rich and whimsical history, and the editorial campaign features team members Emily M., Luke Daly, Tashar Lee, Tamara Reynolds, Ryan Campbell, Chantelle S., James Carter, and Marina Giovanna Zizza. Brand new jeans in trending silhouettes and fresh fits, sizes, and washes for fall are in!

Behind the Design

Behind the Design

luckybrand.com

Tamara Reynolds

VP of Design, Denim Lifestyle Brands, SPARC Group LLC

4mo

🍀 thanks to our amazing marketing team for telling the story and making every step so much fun! 🍀

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Mansi Thar Arora

Global Sourcing/Supply Chain/Brand Management/Senior Executive

4mo

this is so amazing! Love it!

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James Carter

I turn product into profit. Head Merchant | Brand Builder | ex. Calvin Klein, Diesel, J. Crew, Abercrombie l Board Member

4mo

🍀🍀🍀🍀🍀

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Elise Eidenberg

Senior Vice President of Design and Product Development at 5Horizons Group

4mo

Love this

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Charlie McBrine

Dual Store Manager/District Values Champion at Lucky Brand Jeans

4mo

Congrats team! Such a fun campaign 🍀

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Yenny McLaughlin

VP of Sales | Sales Leadership for Global Fashion, Apparel, Lifestyle and Luxury Brands | Omni-channel

4mo

Well done!

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Junny Ann Hibbert

Senior Client Partner @ BuzzFeed Inc. | Solutions Driven Marketer, Creative Thinker

4mo

Very cool

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