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📣 With so many exciting tech and innovation events taking place across Africa this month, it’s easy to get caught up in the energy of now. But don’t forget the importance of planning for a powerful 2025! At The Loudhailer, we believe that planning is the foundation of success, especially for founders aiming to increase visibility, become influential voices in the industry, and shape the African innovation narrative. A well-planned strategy can ensure your brand stands out and makes an impact in the year ahead. Here are four tips for aligning your communications with business goals and setting yourself up for PR success in 2025: 1. Align Your Goals Early   Start by mapping out your business objectives and ensuring your visibility strategy reinforces them. Whether you’re keen on entering new markets, product launches, or partnerships, aligning these goals now will keep your messaging cohesive and position you as a consistent thought leader in African innovation. 2. Create a Compelling Story Arc    Every founder has a unique story—identify yours and plan how to share it. Think about the key themes and milestones that showcase your impact on the industry. Building a cohesive narrative now will give you clarity and confidence when engaging with the press. 3. Leverage Year-End Trend Insights   Now is an ideal time to establish thought leadership by reflecting on the trends that shaped your industry in 2024 and sharing predictions for 2025. Crafting insightful articles or posts that recap the year’s key developments and highlight emerging trends not only positions you as an authority but also provides valuable insights that others will turn to as they plan their strategies. 4. Pre-Plan Your Press Drive    Press drives can amplify your visibility—when done strategically. Preparing essential resources like press kits, talking points, and stakeholder alignment helps maximize your outreach and impact, saving you time and ensuring a unified message. 📝 Why invest this time now?   Having a proactive strategy helps your team hit the ground running in January, positioning you at the forefront of the industry. It ensures that your visibility is not only sustained but also truly impactful. Are you ready to lead the African innovation narrative in 2025? Email us on createthefuture@theloudhailer.org. Let’s make it happen! #BeBoldBeVisibleCreateTheFuture #Storytelling #MarketAccess #AfricanInnovation #startupEcosystem #Strategy #InnovateAfrica Heike Kannemeyer Jo Griffiths Shinead Bodill Kayla Smith Phoebe Opperman

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

There’s no better time than now to plan and strategise for an impactful 2025! Check out our tips below to make sure your brand shines and drives meaningful influence in the year ahead and beyond.

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

🌏 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝗚𝗹𝗼𝗯𝗮𝗹 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀: 𝗪𝗵𝘆 𝗠𝗮𝗹𝗮𝘆𝘀𝗶𝗮𝗻 𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗦𝗵𝗼𝘂𝗹𝗱 𝗘𝗺𝗯𝗿𝗮𝗰𝗲 𝗣𝗿𝗲𝘀𝘀 𝗥𝗲𝗹𝗲𝗮𝘀𝗲𝘀 🚀 Calling all Malaysian businesses! Are you ready to expand your horizons and tap into international markets? It's time to harness the power of press releases to propel your brand onto the global stage. Here's why: 1️⃣ Reach a Wider Audience: Press releases provide a platform to showcase your products, services, and achievements to a diverse global audience. By crafting compelling stories and distributing them strategically, you can capture the attention of potential customers, partners, and investors worldwide. 2️⃣ Establish Credibility: In the competitive global marketplace, trust and credibility are paramount. A well-crafted press release not only highlights your company's achievements but also positions you as a reputable player in your industry. This credibility can open doors to new business opportunities and partnerships on an international scale. 3️⃣ Enhance Brand Visibility: Building brand awareness beyond Malaysian borders is essential for sustained growth and success. Press releases offer a cost-effective way to increase your brand's visibility on a global scale, ensuring that your company remains top-of-mind among key stakeholders across different continents. 4️⃣ Attract International Investors: Looking to secure funding or attract investment from overseas? Press releases can serve as powerful tools to communicate your company's growth potential, market traction, and future plans to potential investors worldwide. By showcasing your achievements and milestones, you can instill confidence and interest in your company among the global investment community. 5️⃣ Spark Media Interest: Journalists and media outlets are always on the lookout for compelling stories and newsworthy developments. A well-timed press release with a unique angle can capture the attention of international media, leading to extensive coverage and exposure for your brand. In today's interconnected world, the opportunities for Malaysian companies to expand internationally are vast. Embracing press releases as part of your marketing and communication strategy can be a game-changer in your journey towards global success. Let's seize these opportunities together and elevate Malaysian businesses onto the world stage! 🌏✨ #PressRelease #GlobalExpansion #MalaysianBusinesses #InternationalAudience #OBAPR #publications #publicrelations

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

Emerging industries and ambitous brands need these 2024 media trends more than ever because it's getting more competitive - for clients, investment, and talent. But good news: these trends touch all stakeholders.

We’re honing in on companies HQ'd in Singapore! 🇸🇬 We wanted to know: - Which companies have the most active employees on social media? - What impact is this activity having? - How does this compare to the industry standard? We carried out research on 166 of the Singapore's biggest companies, crunched the numbers, and analyzed the data to see who had the most active employees on social. …and then ranked them for good measure 😉 The companies who topped the bill did so because their engaged employees consistently shared content with their networks. Helping to increase brand awareness, share of voice and showcase industry expertise. So, we want to say a big congratulations to Tech Data APAC, PERSOLKELLY, PwC South East Asia Consulting, ENGIE South East Asia, Ensign InfoSecurity, Aspire, InMobi, finexis advisory Pte Ltd, Olam Agri, & MGH Group. Amazing work! 👏 The link to download the full report can be found in the comment section below 👇 #EmployeeAdvocacy #DigitalMarketing #EmployeeEngagement #EmployerBranding #Singapore