Reflecting on an incredible nine-year journey at Tegrita fills me with an overwhelming sense of gratitude and pride. As I mark this milestone, I'm drawn back to the moment of decision that set me on this path—a choice between the allure of a higher guaranteed salary and the promise of a company that felt like home, Tegrita.
Choosing Tegrita was a leap of faith, driven by a connection to its culture, its entrepreneurial spirit, and a desire to be part of something more meaningful. It was about aligning with a team that valued flexibility, innovation, and the potential to grow together. Looking back, I can't help but smile at the thought that some saw this decision as a risk. Yet, for me, it was a clear call to where my heart belonged.
These nine years have been nothing short of transformative. From embarking on my journey as a marketing technology consultant to evolving into a leadership role and eventually becoming COO, each step has been a testament to Tegrita's dynamic growth and its nurturing environment. This journey has allowed me to contribute significantly to our transformation into a well-rounded firm, with a focus on placing email at the center of the communication journey. It's a privilege to have played a part in shaping the company's direction and to witness its evolution firsthand.
What has truly made this experience unique is the constant challenge and opportunity for growth. Unlike past ventures where stagnation led to departure, Tegrita has continuously pushed me to expand my horizons, lead differently, and innovate in ways I hadn't imagined. This has not only been professionally fulfilling but has profoundly impacted my personal life, providing me the balance to be present for my children and pursue passions such as travel.
As I celebrate nine years with Tegrita, I do so with a heart full of appreciation for the journey, the lessons learned, and the family I've found in my team. This isn't just about marking a significant tenure; it's about acknowledging the profound impact Tegrita has had on my life, both professionally and personally. Here's to the incredible journey thus far and the exciting road ahead. Thank you, Tegrita, for being more than just a workplace, but a catalyst for growth, challenge, and fulfillment. Here's to continuing to put people over profits, to being a beacon for what it means to be a great place to work, and to the many more milestones we will reach together.
Happy 9️⃣th #Tegriversary to our Chief Operating Officer, Brandi Starr! 🎉 🥳
Director of Operations at Lamar Advertising Company
1wGlad to have you on our team Kira!