Here’s the tough part: Consultants, advisors, and product experts often face a hard choice: 1️⃣ Give founders what they need—focus, clarity, and ruthless prioritization. OR 2️⃣ Give founders what they want—visions of grand multi-market dominance. The truth? You have to do a bit of both. Give them just enough of the future vision to keep them excited—while quietly guiding them to focus on the basics that will *actually* get them to product-market fit. Because here’s the thing: You don’t get to dominate multiple markets until you own one. And you don’t get to launch 20 features until one becomes indispensable.
Kunal Mamtora’s Post
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In the last 15+ years, I have seen founders make the same mistakes! These common mistakes are the reason for their downfall. → Ignoring the PROBLEM → Zero user interactions What to do? → Find a problem your consumers are willing to pay to fix → Refine your product based on real user feedback → Scale up by identifying more people with similar use cases It might be challenging and sometimes even embarrassing. But this reality check is essential for growth and improvement. Don't avoid user contact—it's your most valuable resource. Credits to Paul Graham for his valuable insights. Follow Peter Korbel for more.
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Success doesn’t come from finding Product-Market Fit. It comes from keeping it. PMF is never a 'one-and-done' milestone. It’s a constantly moving target. Here’s the reality: 1. Your users’ needs will change. 2. Your competitors will close the gap. If you’re not adapting, you’re falling behind. So make sure you: • Talk to your users, constantly. • Double down on what’s working. • Relentlessly deliver value. Your PMF is fragile. Don’t lose the spark that makes your product stick. -- 🚀 Follow me Tom Smith for more product founder insights. 📌 Want to fast-track your product-market fit or raise investment in less than 6 months? Drop me a DM.
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𝐏𝐫𝐨𝐝𝐮𝐜𝐭-𝐌𝐚𝐫𝐤𝐞𝐭 𝐅𝐢𝐭: 𝐀 𝐌𝐨𝐯𝐢𝐧𝐠 𝐓𝐚𝐫𝐠𝐞𝐭 Achieving product-market fit (PMF) is just the start. As market dynamics shift, so must your product to stay relevant and continue to resonate with users. Here’s the reality: PMF isn’t static: What connects with users today may not hold up tomorrow. Adapt to survive: Keep a pulse on market changes and be ready to pivot. Iterate constantly: Continuous improvement is essential to long-term success. In a changing market, only adaptive products can maintain their fit.
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Lessons on finding early product-market fit from Jen Abel • A startup should never wait on the product to go to market • Product/market fit is (almost) always found in an adjacent market OR business model. Don’t handcuff yourself to Day 1 market vision. • You need to understand their buying process before you build/define your GTM. • Unlocking product/market fit is a process of elimination (like science) • Specificity is fastest way to build market trust — “Wow, I feel like you understand this better than I do.” • Consistency is the only way to unlock repeatable themes. Controlled conversations (i.e., experiments) are critical.
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Did you get stuck with your new idea? Here’s how to get up to full speed again: Instead of getting caught up in overthinking (we’ve all been there!), focus on building a Minimum Viable Product. An MVP is the tiniest version of something that would be of value to the people it's meant for. Everyone knows there's more to come, but they get something already. That's awesome! Set up the simplest possible sales funnel on a platform like the one I'm using and get it into the hands of some real customers, even if it means offering a 90% discount and free lifetime updates. This is your chance to gather valuable feedback rooted in real experiences. Honest feedback is the perfect antidote to analysis paralysis and will set you on a more straightforward path. Embrace the journey, and let’s make it fun!
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The fastest way to product-market fit? Iterate, iterate, iterate. 🔄 🚀 No product is perfect on the first try. Successful founders know to move quickly. They launch early, gather feedback, and make improvements. NEVER wait for the 'perfect' version of your product. Instead, release something now—even if it’s not 100% there. Feedback from your early users will help you refine it faster than anything else. Every iteration brings you closer to product-market fit. The faster you test, learn, and adapt, the quicker you’ll get there. Success comes from constant improvement, not perfection. --- 🚀 Follow me Tom Smith for more product founder insights. 📌 Want to accelerate your journey to product-market fit or raise investment in less than 6 months? Drop me a DM.
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Product-market fit comes from solving real problems—not chasing shiny distractions. In the early days, the CEO’s job is to keep the team laser-focused on the hardest customer problems. Distractions will always show up. Trust me I have chased down many distractions 🙃 over the years almost all have led to a dead end and a lot of time wasted. Here’s my approach: 1. Write down the core problem you’re solving for your customers. 2. Break it into smaller, actionable problems. 3. Turn those into your roadmap. Every week, revisit the main problem. Ruthlessly cutting anything that doesn’t move you closer to solving your core problem. This strategy alongside talking to your potential customers frequently are the keys reaching product market fit.
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Going from 0 to 1 is equal parts terrifying and exhilarating. There’s no blueprint, no map—just your willingness to figure it out as you go. I’ve been there, from building a marketing function from scratch or launching game-changing products. Here’s what I’ve learned about turning nothing into something: 1️⃣ Start Before You’re Ready Perfection is a myth. Dive in and trust that you can learn as you go. 2️⃣ Seek Out Perspectives Get feedback from customers, teammates, and leaders—but trust yourself to make the call. 3️⃣ Build Foundations That Last Messaging, positioning, and processes—laying strong groundwork pays off in the long run. 4️⃣ Iterate Relentlessly The first version is just that—the first version. Build, test, refine, repeat. 5️⃣ Embrace the Chaos Uncertainty isn’t a sign you’re failing; it’s a sign you’re building something new. Getting from 0 to 1 is messy, but it’s where the real growth happens. Start small, dream big, and trust yourself to figure out the middle. What’s the boldest 0-to-1 project you’ve taken on?
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How minimum should your MVP be if you're entering a competitive market? Founders often fall into the trap of premature scaling when excited about their business idea. Here are a few core elements to always keep in mind: - Solve a critical problem: Focus on effectively addressing a significant issue, providing clear value from the start. - Essential features only: Include only the most crucial features necessary for your MVP. - Feedback and iteration: Gather user feedback and use the data to iterate and improve your product. - Launch and test: Prioritize getting your MVP out quickly and testing it in the market. Remember, you have plenty of time to continue developing and adding new features once you've launched your MVP.
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Hiten Shah's post is a good reminder for founders. In my observation 9 o/o 10 early founders are so much "emotionally invested" in some assumption, that it becomes hard to kill an assumption. Once it is hard to kill an assumption founders tend to ignore other options that could lead to focusing on real user outcomes rather than "artificially invented" user needs.
Most founders obsess over product/market fit, but what they should obsess over is how quickly they can kill their wrong assumptions. The faster you realize what doesn't work, the faster you'll find what does.
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