Is Gen Z set to dominate global spending in the next decade? Making up 25% of the global population, Gen Z is not just bigger than Millennials — they are on track to becoming the largest generation ever. They are already outspending other generations at the same age, with their spending set to grow by $2.7 trillion in the coming years. In India alone, Gen Z is a powerhouse of 377 million individuals, driving 43% of the country's total consumption across sectors. Key industries where Gen Z’s impact is particularly strong, include fashion, dining, and entertainment. They account for 50% of total spending on footwear, 48% on dining, 48% on out-of-home entertainment, and 47% on fashion and lifestyle. Gen Z’s influence is undeniable — and it’s only growing! #StaySmartWithCherry #GlobalSpending #ConsumerBehaviour #GenZ