Juventus Football Club’s Allianz Stadium set to host historic major rugby spectacle November 23, 2024, will mark yet another day to remember for the Allianz Stadium, and this time football and Juventus have nothing to do with it. For the very first time, Juventus’ home will open its doors for a non-football even; the ball will be oval, there will be 30 players on the pitch instead of 22, and in battle, in place of the Bianconeri’s exploits, will be the Azzurri of Italian Rugby, ready for a high-profile encounter against three-time World Champions, the All Blacks. Kicking off at 21:10, Gonzalo Quesada’s Italy will face New Zealand Rugby in the third and final test-match of the Autumn Nations Series: a particularly special encounter because it will represent an unprecedented ‘première’ in the stadium, the result of an agreement signed between Juventus and the Italian Rugby Federation (Federazione Italiana Rugby / FIR). Francesco Calvo, Juventus’ Managing Director Revenue & Football Development, said: "We are proud to have reached this agreement with the Italian Rugby Federation, which will allow the doors of the Allianz Stadium to be opened to non-football events for the first time. The Allianz Stadium was the first stadium to be owned by a club in Italy, but since its opening we have never stopped, following the technological evolution of the sector, which allows us, today, to open up to new opportunities and support the Federation in this important event." Marzio Innocenti, President of the FIR, said: "The All Blacks are an icon of international sport, as is Juventus. To be able to welcome them once again to our country and to be able to do so in the best sporting facility in Italy adds a new element to the Federation that we are building, day by day. "I would like to thank Juventus for making this agreement possible by adapting the facility to our game and the local institutions, from the Region to the City Council, who have strongly supported the return of Italy to Turin. Italy versus the All Blacks at the Allianz Stadium will be an unforgettable event, not only for the rugby community, but for Italian sport as a whole." For the full story, go to: https://lnkd.in/e5nxXwkC Congratulations to Paolo Monguzzi and team, FIR and Six Nations Rugby. #rugbyunion #AutumnNationsSeries #AllianzStadium #Juventus #sportsbiz #sportsindustry #sportsvenuebusiness #sportsvenuebiz #svblive Sports Venue Business SVB LIVE The Sports Networker
Congratulations Paolo Monguzzi! We hope you can share your insights on this and other stadium-related developments at the SVB LIVE Conference this October!
CEO, Sports Venue Business (SVB)
6moCongrats Paolo Monguzzi 👏