“Everyone jumps up and down with an 11–15 percent close rate from lead to close, but you have to dig in and look at each stage. What are your conversion rates by stage as you move through the pipeline and the funnel? It’s super critical that you understand that, because that can help identify where you’re getting stuck.” I was fortunate to have the opportunity to connect with Brian Bates of Lively Root to discuss his work scaling startups and their sales cycles. Brian offered tips for getting cross-functional alignment and also talked about the importance of incorporating feedback into go-to-market messaging. #Scaling #GTMStrategy Link in the 1st comment 👇
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Founders and startup leaders: Are you tracking sales velocity? 📈 This easy formula provides a view of key sales metrics, showing how they work together to drive growth for your business. Check out our blog post with tips on ways to improve each part of the formula to increase revenue: https://lnkd.in/etpQaFbt
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Nothing in your deck catches investor attention like a strong “Traction” slide. 🔥 And this is not a coincidence. Good traction talks a lot about: - Masterful execution of the team - Successful GTM experiments - Hints of product-market fit - Market acceptance ...and much more. I've collected for you 11 Traction slide examples. All of them of early-stage startups. All of them part of winning decks. Here are some of the learnings which stand out: (of course, having early-stage on focus) 𝟭. 𝗔𝘃𝗼𝗶𝗱 𝗵𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝗶𝗻𝗴 𝘃𝗮𝗻𝗶𝘁𝘆 "𝗽𝗿𝗼𝗴𝗿𝗲𝘀𝘀" → Social likes, startup awards, PR articles 𝟮. 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝗻𝘂𝗺𝗯𝗲𝗿𝘀 𝗿𝗲𝗹𝗮𝘁𝗲𝗱 𝘁𝗼 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 → MAU, CLTV, customer acquisition rate, etc. 𝟯. 𝗜𝗹𝗹𝘂𝘀𝘁𝗿𝗮𝘁𝗲 𝗰𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝘁𝗼 𝘀𝗰𝗮𝗹𝗲 → Partnerships, new channels, traffic increase, CAC 𝟰. 𝗜𝗻𝗰𝗹𝘂𝗱𝗲 𝘀𝗼𝗺𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗹𝗼𝘃𝗲 → Testimonials, case studies or stories 𝟱. 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗶𝘀 𝗸𝗶𝗻𝗴 → Arguably the Holy Grail of traction Your Traction slide is a compilation. It's not just about a single metric. Make the most of it. P.S. What importance would you give to the Traction slide, 1-10? Drop me a note below. ⬇️
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🚀 The right sales methodology catalyzes growth. It’s important you get it right. Join us for an insightful webinar hosted by our Certified Partner of the Month, Grain, featuring Grain CEO Jeff Whitlock alongside our own Dave Boyce! Learn why traditional sales frameworks might be falling short and how the SPICED methodology can transform your sales operations, specifically at startups and SMBs. Key takeaways: ✅ Why early adoption of the right sales methodology is crucial ✅ How SPICED fills gaps other frameworks miss ✅ Practical implementation tips for your team Whether you're scaling your sales operations or looking to enhance your team's effectiveness, this session will equip you with actionable strategies you can implement immediately. 📅 Join us on December 19th at 2pm MST (1pm PT)! To register, visit: https://lnkd.in/g5VzFetw #SPICED #SalesMethodology #StartupSales #SalesEffectiveness
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The core reasons why a startup fails are related to their decision makers. Before starting up, they don't understand the market And when they present their products, market seems ignoring them Because that product is not solving their ICP's concerns. Build a Product which actually makes someone's life better. Then, customers will buy from you happily. Subscribe my Free Newsletter: https://bit.ly/3ybdGyO P.S., I write to make sales easier for you. Follow me at Rohit SAROJ
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🎥 Unlocking Startup Success: The Crucial Role of Sales Support and Process! 🚀 Ever wondered how to take your startup from zero to Series A? This week on Connected Dots, Carol Malakasis, founder & CEO of Market Pull Group, shares game-changing tips on de-risking sales and scaling your business. "Bringing in a seller without foundational support and coaching from the founder? It never works. Founders, you need to hand over a playbook, not a puzzle." ⚡ 🎧 Learn why founders must build and support their sales processes from the ground up. 📺 Watch the full video to learn: https://lnkd.in/dJCSAHpG - Building a GTM strategy - Transitioning from Founder-Led Selling - Making your first GTM hire Get ready to elevate your startup game! 📈 #StartupSuccess #SalesStrategy #SeriesA #ConnectedDots #MarketPullGroup #GTMStrategy #FounderLedSelling
Startup Success: The Crucial Role of Sales Support
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Founders and CEOs, Are you still trying to scale with trial-and-error strategies? Smart businesses don’t reinvent the wheel. They leverage proven, data-backed processes to speed up growth. Just like how one of my clients, Milana Ayzenberg - a B2B startup founder, gained traction in their business in 3 months. How? By implementing my sales optimization and growth framework—no guesswork, only results. Still prefer "winging it" on your own? Or ready to get the helping hand of my mentorship to scale faster? Let’s talk if you’re serious about getting it right the first time.
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Join Andrew Sykes and me as we unpack the pivotal role of #FounderLedSelling in the high-stakes environment of early-stage startups. Here's why I advocate for founders to take the helm in initial sales efforts: - Direct Engagement: As a founder, your passion is your pitch. You're not just selling a product but inviting early adopters into your vision. This personal connection can make the difference between skepticism and trust. - Navigating Uncertainty: In the early phases, when every aspect of the #ProductMarketFit feels like a moving target, who better than the founder to steer through these waters? Your direct market encounters are invaluable for refining your strategy on the fly. Harnessing Feedback: There’s no substitute for firsthand feedback. Engaging with customers directly allows founders to capture critical insights that can swiftly and effectively pivot a prototype into a #MarketFitProduct. - Avoiding Early Delegation Pitfalls: Delegating sales too soon can dilute the understanding and passion crucial to convincing those first crucial customers. It’s about more than just avoiding misalignment. It’s about ensuring the foundational #SalesStrategy is robust and personal.
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🚀 The Dual Challenge for Non-Sales Founders 🚀 (Building a startup is a monumental challenge) Balancing the roles of a visionary leader and an effective salesperson can be overwhelming. The stakes are high, and getting it right from the start is crucial. At Cndle, we deeply understand the unique challenges faced by non-sales founders. Our mission is to empower you by providing expert sales advisory services specifically tailored to your startup’s needs. We help you build a solid foundation, allowing you to focus on your core expertise while we optimize your sales strategy. Don’t navigate this journey alone. Partner with Cndle and transform your startup vision into a thriving reality. 🔹 Ready to get it right from the get-go? Contact us today! P.S. Have you ever felt overwhelmed by wearing multiple hats as a founder? Let’s chat! #StartupLife #SalesStrategy #NonSalesFounders #CndleAdvisory #BusinessGrowth ♻️ Repost this to support fellow founders!
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Getting paying clients should be a principal goal for #startups. For a lot of founders, this is one of their biggest challenges. 🤔(especially if you haven’t sold before) I’m giving a free workshop next Wednesday to share the keys to getting paying customers, even if you aren’t personally comfortable “selling”! If you aren’t getting customers like you expected, you should come! You will definitely walk away with something you can use. 💯 For more than a decade, I’ve been helping startup founders, one at a time, to figure out how to connect their product: ✅ With the right market ✅ In the right way ✅ Using the right messaging. 👍 It sounds like the easy way to get paying clients, but the truth is it takes work. It’s not complicated, it’s just not easy. But if you know how to do it, wouldn’t the reward be worth the effort? And if you don’t know how to do it, how long will your company survive? When you've created a great product/service and you're pretty certain it fills a need.... Sales shouldn’t be hard. 👍 In my upcoming online workshop, I'll share 4 adjustments that founders can make right away to improve their sales effectiveness and generate more (or any) revenues! I’ll also share key elements of the FORGE framework that I use to help founders: 💠 Recognize the 4 biggest missteps that kill startups, and how to avoid them 💠 Learn the value of unlocking customer insights the right way ➕ Overcome the 4 beliefs that might be getting in your way 😮 Join me on Wednesday, May 8th at 11AM pst and discover how to navigate the early days of your startup with confidence. Get your free workshop access here! https://lnkd.in/g5EkE85r #BusinessCoaching #Founders #StartupLife Max Shapiro Brian💥 Sparkes Sam Wong George Parrish
Welcome! You are invited to join a meeting: Sales Simplified: The Startup Founder’s Playbook - 5/8/24. After registering, you will receive a confirmation email about joining the meeting.
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Sr. Content Marketing Manager @ LogRocket | Talks about #thoughtleadership, #product, #productmanagement, #techleadership, and #saas
6mo👉 https://blog.logrocket.com/product-management/leader-spotlight-brian-bates/