Intercom’s Post

If AI is the engine, knowledge managers are the mechanics keeping it running at top speed. And it’s no small task. Processes evolve, product updates get shipped, and not all internal documentation is customer-ready. Ensuring that all this content is accurate, consistent, and up to date can feel like trying to build a house of cards in front of a giant fan. So how do they do it? Well, AI helps. In this video, Beth-Ann Sher, Intercom’s Senior Knowledge Manager, shows how AI helps her turn new and internal information into customer-facing materials in record time. The payoff? Less repetitive work, more efficiency, and support teams that are set up for success.

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