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ESG Senior consultant at PwC

📢Newsflash: ESMA Issues New ESG Fund Naming Guidelines! 🌍 The European Securities and Markets Authority (ESMA) has introduced new guidelines to ensure transparency, reduce the risk of greenwashing, and protect investors from misleading sustainability claims in ESG funds. Effective from November 21, 2024, these guidelines require that at least 80% of a fund's investments align with its stated environmental or social objectives. Key Points: - Clear criteria for ESG fund naming - Specific exclusions based on Paris-aligned and Climate Transition Benchmarks - Implications on product governance, client reporting and disclosures, tooling, and marketing information to avoid greenwashing - Fund managers and distributors, prepare to align with these new standards! 📅 Important Dates: - Compliance status notification by NCAs: October 21, 2024 - Guidelines apply to new funds: November 21, 2024 - Guidelines apply to existing funds: May 21, 2025 Stay informed and contact us for any questions and/or support needs! Download the full document for detailed insights:📄🔗https://lnkd.in/eTpe5q2c #ESG #SustainableFinance #ESMA #PwCBelgium

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