GROWTHSUTRA’s Post

Leadoff.ai is not just a deal progression and sales coaching platform, we're a behavioral analytics company for sales teams. Sales leaders and managers have expressed frustration with trying to coach based on call recordings and metrics like talk time. To coach effectively, you need to understand reps' behaviors that lead to wins and losses. We partner with CRMs and call recording solutions to give you the data required to coach and sell more effectively! #ForRepsByReps #WinningBehaviors

I had a great conversation with Jeff Cohen, the founder of Leadoff.ai, about the future of sales enablement. His company is solving a familiar problem: turning complex data into actionable insights that salespeople and managers can actually use to close deals—not just fill in spreadsheets. Here’s what stood out: Jeff’s approach is refreshing because LeadOff isn’t just about tracking sales activity; it's about quantifying what makes top sales reps effective and scaling that across the team. As we discussed, the big gap in the sales tech world has always been having tools that actually help reps close deals rather than simply managing or reporting on them. LeadOff’s focus on identifying and promoting “winning behaviors” is a potential game-changer, especially for SMB sales teams that are typically full of young, ambitious sellers—and new managers who need better support. What struck me most was LeadOff’s vision to create data-backed “scouting reports” for reps. Imagine being able to see which reps use mutual action plans, ask for give-gets, and follow a structured sales process—and being able to scale those habits across your team. Jeff’s passion for building a platform that empowers both reps and managers is clear, and I’m excited to see how LeadOff will evolve. Keep an eye on these guys. #salesenablement #startups #b2b

Winning Behaviors™ is live! If you're looking for analytics and reporting on: 1. The behaviors your top reps consistently execute on to win deals (ex. using mutual action plans + give-gets, early-stage identification of competing priorities, etc) 2. The gap in behaviors between tops reps and bottom reps 3. The sales process that leads to the highest win rate 4. How your reps are leveraging your sales methodology and it's impact on revenue (ex. quantifying pain or leveraging customer proof points by mid-sales cycle etc.) Don't hesitate to reach out. Would love to chat! #ForRepsByReps #WinningBehaviors

At SellTech, we’ve found that the real value in sales comes not from the number of meetings we book, but from the quality of those conversations. While 60% of sales teams are still chasing the numbers game, booking as many meetings as possible, only about 27% of those meetings actually lead to meaningful, impactful discussions. We know that in today’s sales environment, focusing on quantity can waste valuable time and resources. That’s why we allocate most of our day to engaging in quality conversations and prospecting the ideal customers for our clients. This strategy doesn’t just improve our chances, it transforms our results. Teams that focus on quality over quantity can see up to a 50% increase in close rates, which has been a game-changer for us. We’ve seen firsthand that the era of quantity is over. By prioritizing quality, we’ve boosted sales and strengthened our relationships for our clients. How are you focusing on quality in your sales strategy? Let’s share insights and grow together. #startup #business #tech #technology #innovation #AI #technews 

Because at Aviso, we're not just shaping tomorrow's sales world. We're creating it today. Watch the snippet to learn more!

We’ve had some time to digest the CRO Summit hosted by Pavilion in Boston. If you weren’t there, you missed out, but don’t sweat it—we’ve got the full download for you. Here’s the quick scoop: 🔹 AI startups: Mark Roberge reminded us that the AI landscape is brutal, with many startups likely to fold in the next few years. Yet, those who brave this phase, like the early Netscape pioneers, will be the architects of tomorrow’s tech. 🔹 Evolving CRO roles: Allison Metcalfe challenged today’s CROs to expand beyond fire-fighting and embrace comprehensive revenue journey management. It’s about system architecture, not just deal chasing. 🔹 AI needs humanity: Sam Jacobs hit home on the misuse of AI in sales. It’s not about replacing the SDR but enhancing their capabilities to create more meaningful connections through personalized outreach. 🔹 Quota revisions: Caitlin Will and Joe McNeill are advocating for leaner sales teams. Forget the old 5x AE quota to OTE ratios; efficiency and strategic lead distribution are in. 🔔 Shoutout to Hayes Davis for his deep dive into dynamic territory management. Moving beyond static annual assignments can dramatically boost sales performance and morale. Each session was a masterclass in its own right, offering invaluable strategies to enhance our approaches to sales, leadership, and AI integration. Check out a more in-depth overview of our takeaways: https://lnkd.in/g8iNFHYN Looking forward to applying these insights and seeing how they propel our projects and strategies forward! 💼📈 #CROSummit #SalesLeadership #AIInnovation #RevenueGrowth #BusinessStrategy

It's your fault. Boom. 💥 That's what you're told or you feel. How do you react? I've been there, and I understand you. Now, let's do something about it. For those of you starting your careers in this frothy time of #AI, or if you're more experienced, we can all level up through reading Kelly Hopping’s, CMO of Demandbase, and John Eitel’s, CSO of Demandbase, book - Yes, It's Your Fault: From Blame to Gain: Achieving Sales and Marketing Alignment to Drive B2B Growth. And we all want to improve and level-up our skills, right? 🤷♂️ Did you know? ✅ 85% of sales professionals who receive systematic handoffs (alerts, Slacks, timely communication, etc.) say they can do their jobs better. ✅ Yes, geographical, technological, and macroeconomic factors affect sales and marketing alignment. But the root cause is really our shared understanding of what success looks like for alignment. ✅ Category, #GTM maturity level, and corporate structure provide context on what works. ✅ Understanding the long-term implications of #relationships and not treating them as simply transactional is your secret weapon. ✅ Developing muscle memory in #empathy is what separates leaders from laggards. This issue is just as timely now as when I started my career, and I've worked across dozens of #gotomarket teams at #startups, #scaleups, and #enterprises. This book dives into the heart of these issues and offers #practical advice for everyone, whether you're just starting out or looking to refine your strategies. Here's the link to the book: https://bit.ly/3YjrIN3 Let's discuss: 1️⃣ How do you handle being told "it's your fault" in your professional life? 2️⃣ What strategies have you found most effective in aligning sales and marketing teams? Join the conversation and share your experiences! 💬 Shout out to Vahbiz Cooper! 🚀 EP1’s Marketing & GTM services have transformed startups, scaleups, and F500s, bringing in billions in revenue. Looking for a secret weapon for your business? Let’s connect for a free strategy session. See the link in my profile. #EntryPoint1 #gtm #marketing #sales #alignment #togetherwerise

THE LAB I’m learning first hand just how much it takes to get a startup off the ground. ITS ALOT. First, you’ve got to have a killer product. Then you need get it into a crowded market. And, most importantly, you need a strong team that doesn’t flinch when adversity hits. I tell you what. This teams got what it takes. Jay Arredondo came to the team highly recommended. And he hasn’t disappointed. His stuff is 🔥 Rucha Ravindra Gole … she’s a mathematical genius. Her engineering has been jaw dropping. 😳 Then, there’s the new kid Ian Hankinson . He’s already clocked in over 5000 cold calls…WHILE helping us refine our product. Kids got skills. 🏌🏽♂️ The future of ColdCALR - Interactive Sales Simulations - is in good hands. 🤗 #software #sales #startup #ai #ml #investor #funding #enterprise #b2b #smb #vc #angelinvestor

🌟 Meet the Next GTM Startup Founders 🌟 Today, we’re excited to introduce Next GTM founders who should be on your radar! You can check out our Next Lists featuring emerging creators and startups right here. ➡ https://lnkd.in/dzbE-WsD Josh Ellars - CEO @ OpenGTM OpenGTM provides a comprehensive view of customer attributes and predicts revenue and customer fit with greater accuracy, empowering GTM teams to win more. Our mission is to unite sales, marketing, customer success, and product around highly-retained customer attributes to boost revenue and retention. Aaron McReynolds - Co-Founder and CEO @ Alysio Alysio transforms how you scale your sales team, used by leading enterprises to improve productivity and revenue forecasting. It enhances dependability around revenue forecasting and understanding individual performance. Devendra Laulkar - Co-Founder and CTO @ Avoma Avoma is an AI Meeting Assistant that transcribes, summarizes, and analyzes meetings for actionable insights. At Avoma, we revolutionize team collaboration and communication with cutting-edge AI technology. Rohan Suri - Founder @ Nooks Nooks is an all-in-one platform providing AI tools to boost sales team productivity by automating manual call tasks and offering strategic insights. Nooks has helped thousands hit quotas, saving customers time and generating millions in pipeline revenue. Ido Gaver - Co-Founder and CEO @ Sweep Sweep is a visual workspace for Salesforce teams, driving revenue with smart automations and real-time insights. Manage business processes with intuitive tools and improve collaboration with commenting and delegation features.

‘When Seattle tech vet Samir Manjure made the transition from engineer to startup CEO, one challenging aspect stood out: enterprise sales. Closing deals often dragged on for long periods, and the conventional products did nothing to make the job easier or more efficient. Now the entrepreneur has built a tool to address that problem — and turned it into his second startup.’ Tech companies are actively investing in AI tool that enables businesses to achieve sales targets seamlessly and you should consider it if you’re in business. You save a lot of time nurturing or selling to the wrong leads and you have enough time to focus on your customer’s satisfaction and hitting a higher sales target. To learn more on how to maximize AI tools to your advantage in sales, let’s connect and you can sit back as you enjoy a smooth sales ride. #NexEra #SalesTech #DataDrivenSales #SalesAutomation #NextGenSales #B2BSales #ITsolutions #B2CSales #D2CSales #SalesTransformation #SalesEnablement