Great Lakes Brewing Company’s Post

What does your Tuesday have you craving, Beer or Bourbon? Today I chose bourbon. #bigstormdistilling #bigstormdistillery #bourbon #bourbonwhiskey #bourbonlover #bourbongram #whiskey #whiskeylover #oldfashioned #oldfashionedcocktail

The diversity of styles is one thing that makes craft beer great. Here are your favorite brewers in eight different craft beer niches. 2023 rank is noted in parentheses. https://lnkd.in/g57a-HRP

Craft Beer - Wemand has slowed: Craft is no longer in the meteoric growth phase of the 90s and 2000s and instead is declining. In volumes, craft beer declined 1% in 2023 compared to the year before Data is yet to be released for 2024, but initial estimates suggest declines will continue. In the association’s mid-year survey, craft saw an estimated decline in production of 2%. And Q3 scan data suggests weaker performance than the first half of the year #beer #beers #brewery #breweries #craft #craftbeer #beerindustry #beermarket

This article is essential reading for anyone in the craft beer and broader beverage industry. Doug provides an outstanding analysis of strategies for launching new products, brands, and brand extensions. He also expertly breaks down the strategic thought process and value of various variety pack combinations. This piece offers high-level insights that will really benefit anyone looking to deepen their understanding of the industry. If you work for a brewery, or beverage brand of any kind, it's worth five minutes of your time to stop scrolling and read this.

Craft Beer Market - Craft has been going through ‘a painful period of rationalization’ Craft saw an estimated decline in production of 2%. And Q3 scan data suggests weaker performance than the first half of the year – ‘this suggests a full-year number may be weaker than the midyear estimate #beer #beers #craft #craftbeer #beerindustry #beermarket #breweries

As we head into our busiest time of the year, we thought it'd be a good idea to take a quick breather and answer some of our most commonly asked questions. By far, the number one question we get asked is if we make San Juan Seltzer. If you're curious, read the article for more details. https://lnkd.in/dM9X5BpT #CraftBeer #FAQ #BeyondTheBeer #BeerBlog #SanJuanBrew #Brewery

THE REASON YOU PAY $20 FOR A PINT AT AUSSIE PUBS It’s becoming common to pay up to $20 for a pint of craft beer at Aussie pubs, according to an industry expert who says the industry is being “squeezed” by rising operating costs. Read more at The Drop: https://lnkd.in/gUpR_kSr #Thedrop #AussiePubs #CraftBeer #RisingCosts #PubPrices #BeerEconomics #HospitalityIndustry #CostOfLiving #PubLife #IndustryTrends #CraftBeerLovers #EconomicImpact #PubCulture #BeerPrices #OperatingCosts #HospitalityChallenges

So...I write quite a bit about the power of #local and the opportunities it creates for brands and retailers. Last weekend, thanks to a 6th grade travel basketball tournament, we made a trip across the border to Wisconsin. My 15-year old daughter shared the following Instagram post on the family text chain this morning with us and had both my husband and I laughing so hard that there were tears. Then, it randomly occurred to me how perfectly this truly captures how strong local brands can drive consumer behavior. New Glarus beer is only sold in Wisconsin. There are 100s of brewers in the Chicagoland area, and yet when we cross the border, the mission to find New Glarus beer and bring it home is a requirement of any trip. It drives trips to local grocers near the state border. Ironically, my intentionally keeping distribution local, New Glarus has actually created a fascinating bulk-purchase demand that benefits their brand but also local retailers. While the approach doesn't work for everyone, it clearly works for them. PS - We did a beer run for ourselves and multiple neighbors after the tournament, going out of our way to go to the Woodman's Food Markets in Pleasant Prairie before heading home because we found over the years of random trips to the area that they have the best selection and prices. Cheese curds were also purchased... Anyone else made a special trip to a retailer in a different state JUST for a local brand? Are the Sheehans the only ones that do New Glarus beer runs? #Illinois #craftbeer #beer #Wisconsin #NewGlarus #wisconsinbeer #shoplocal #grocery #groceryretail #localbrands #cheese #independentretailers #localgrocers #Wisconsinbrands #WisconsinRetail https://lnkd.in/gczpHU9p

Just what you need with a heatwave

Here's some terminology for your tales 📚🍺 Ever heard of EBC? It's short for European Brewery Convention, a neat tool brewers use to measure beer colour. Low values mean lighter hues, like crisp pale ales, while higher values bring out the dark, rich tones of stouts and porters. These are the EBC’s for our tales: 🟢 Tale No. 5 | Farmhouse Ale - 8 EBC 🔴 Tale No. 6 | Hibiscus IPA - 10 EBC 🟡 Tale No. 7 | Ginger Triple - 9 EBC ⚫ Tale No. 8 | Cocoa Stout - 164 EBC Do you prefer light or dark beer? Let us know in the comments! #talebeer #EBC #beerfacts #beerknowledge #beerterminology #craftale #craftbeer #europeanbreweryconvention