Recharge’s Post

No more teasers, it’s officially live: The Tomorrow Brand Challenge. Recharge is giving away nearly $1M, the largest prize in ecommerce history, to the brands that grow their subscription business the most. We are betting big on The Routine Economy because we know when you focus on your best customers – your subscribers – your business wins. And here’s the beauty of it, there is no losing in the Tomorrow Brand Challenge. When you compete you: ❤️ Commit to building meaningful relationships with your customers 💡 Gain access to insights from industry leaders 📈 Improve your subscriber journey and grow your business Although $100k cold hard cash and a trip to Monza, Italy - isn’t bad either Learn more and join the fun here: https://bit.ly/4fWOQal I can’t wait to cheer you on. #TMRWBrand

2024 could be the year you wrap up Mother’s Day shopping early (imagine that). Yes, of course we’ll help you along. How about 20% off JOURNEY gear storewide? Our Mother’s Day sale is on now. Check it out: https://bit.ly/443Zuqf #mothersday #mothersdaysale #mothersdayshopping #techgifts #techgiftideas #giftguide #traveltech #mothersdaygifts #giftsformum #gifts

🌍 This Earth Day, we at Otto Scooter are thrilled to spotlight the incredible sustainability efforts within our organization, driven by our mission to revolutionize last-mile delivery with our fully electric fleet of e-mopeds and e-bikes. 🛵💚 At Otto, we're not just providing eco-friendly vehicles; we're cultivating a greener delivery ecosystem. We're proud of our 100% electric fleet, ensuring zero tailpipe emissions as we partner with industry giants like Uber, Deliveroo, Pizza Hut UK & Europe, Papa Johns UK and local businesses alike. Our recent acquisition of ETT Industries further expands our commitment by adding premium e-bikes to our lineup, enhancing urban mobility + reducing urban congestion. Behind the scenes, our team, led by our Managing Director Marco Colomban, is dedicated to pushing boundaries in environmental advocacy. Marco states, "At Otto, we're committed to not only advancing sustainable technology but also fostering a culture where ecological responsibility is at the heart of everything we do. Our initiatives are designed to inspire our partners and customers to join us in transforming urban delivery." Some of our key initiatives include: 👉 Collaborating with businesses both large & small to replace traditional delivery bikes with electric alternatives, significantly reducing carbon footprints across urban areas 🌿🔋 👉 Promoting sustainable living among our employees and partners, including incentives for using eco-friendly transportation methods to and from work 🚴♂️🌱 Learn more about our sustainability efforts and how we’re making EVERY DAY Earth Day here at Otto https://ottoscooter.co.uk #EarthDay #Sustainability #ElectricMobility #LastMileDelivery #GoGreen #EcoFriendly #MicroMobility #LondonDeliveryBusiness

How do you convince the ride-sharing generation? With a generation that is more price-conscious, largely online, and prefers shared mobility, convincing Gen Z to buy your new car can be a challenge given the vast options available in the market. Ultimately, the key difference maker is the connection Gen Z consumers have with your car brand. Nurturing these connections gives automakers an edge because it allows them to engage with digital natives on a deeper level. Stay in the lead. DM us to connect better with Gen Z. 🚀

Imagine a design team of more than 30 people from a leading brand like Cabify trusting your input. That's exciting. Last May, they asked our help to create a new visual identity in line with their renewed brand strategy, and our journey together took off. In order to find new ways forward, we designed a workshop to help them challenge their old identity and evolve their brand and message, with a particular focus on colour and art direction. Any transformative process starts with asking the right questions (and we had a few). From right questions come honest answers. Answers that allowed us to build the pillars of what would become the new Cabify. Cabify promotes individual mobility, but they're also the first private transportation company to become carbon neutral. And we love that. By working with big brands that welcome criticism, we're able to support their journey towards a positive transition in their products and services. Can't wait to share this project with you (it will be soon, we promise). Thanks Amanda Pitillas, Ivette P., Sara Ledo Rodriguez, Sandra Ramírez Vicent, Carlos Tallón y Ricardo Chacoa. We had fun. #bcorp #branding #brand #sostenibilidad #cabify #mobilidadsostenible ___ Music: Actress - Rainline

From "growth at all costs" in 2021 to cost-cutting and "the year of efficiency" in 2023, subscription industry leaders have experienced significant focus shifts. Joaquim Lecha, CEO of Typeform, and Adam Lifshitz, Senior Director of Product, Condé Nast, share their tactics for acquiring customers amidst this shift at beelieve 2024. #beelievebychargebee #beelievebychargebee2024

In the last few years, there’s been a global movement to cut out third parties and build connections with consumers. And this "direct to consumer” (DTC) movement is also accelerating in the travel industry. But while DTC offers brands short-term benefits, does it really long-term results? And does it deliver any additional value for consumers? Find out in our new research https://hubs.la/Q02NmBJj0 #TravelTech #TravelIndustry

Ever wondered what truly makes a brand unforgettable? 🌟  It is definitely their VALUES and MISSION! And how to define your own brand's core VALUES and MISSION? Have a look at this carousel, and save this for helping you later on. There are plenty of huge brands, already defined that core values and missions. Spotify and Patagonia are two of those. Witness how giants like Patagonia and Spotify have successfully aligned their practices with their brand ethos, setting a gold standard in authenticity and purpose. Are you heading their way already? Or you are still confused on defining your core values and missions? Read the complete article here: https://lnkd.in/gVmkiJTA! #neuentity #digitalagency #corevalue #brandvalue #branding #marketing

🚗 𝐅𝐫𝐨𝐦 𝐂𝐚𝐛𝐬 𝐭𝐨 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬: 𝐎𝐥𝐚'𝐬 𝐍𝐞𝐰 𝐑𝐢𝐝𝐞 🚀 Ola Cabs just hit the refresh button and is now riding under a new banner—Ola Consumer! 🌟 What does this mean? It's not just about getting from point A to B anymore. Ola is shifting gears to a more holistic platform, focusing on a broader consumer experience beyond rides. Think of it as Ola 2.0: where your ride isn’t just a journey but an experience crafted with you in mind. Curious to see what’s under the hood? Stay tuned, because this ride is just getting started! #Rebranding #Innovation #OlaConsumer #TechTrends #FutureOfMobility