Future of Good’s Post

Before a crowd in Toronto last week, Imagine Canada CEO Bruce MacDonald launched the organization’s latest initiative—a new corporate social responsibility network called PRISM. ✨ The new program is a reboot of the charity association’s Caring Companies initiative, which since 1988 has offered certification to medium and large businesses that contribute at least one% of pre-tax profits in support of community initiatives. 📊 Research has shown certified companies give more: A 2018 Imagine Canada report found Caring Companies contributed about 1.9% of pre-tax profits, whereas non-certified competitors offered just 0.4%. 🔗 Read our latest article to learn more: https://lnkd.in/gzzywb88 Gabe Oatley is Future of Good’s editorial fellow on transforming funding models. #corporatesocialresponsibility #csr #futureofgood #communityimpact #businessethics #imaginecanada #prism #socialgood #givingback #philanthropy #sustainability #caringcompanies #socialimpact #corporategiving #nonprofits

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Thanks, Gabe, for doing a piece on this.

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