💡 💡 💡
Remember deinfluencing? Back in 2023, it took over the social narrative. Brands panicked. 🤯 After a steep decline, it could be making a comeback. But does it really matter to brands? Is the impact long-lasting? Or is it just another fad? 💤 Our very own Helen Clow shares her thoughts and the latest data on what deinfluencing means a year on. 👉 https://lnkd.in/dyTZC7DB #deinfluencing #influencermarketing #brandstrategy
