Edwards Coaches’ Post

Delta Air Lines is extending its partnership with Danny Meyer and bringing Shake Shack to some First-Class passengers as part of a larger rollout next year, something that weirdly was pitched just last week on ESPN Radio NY by Peter Rosenberg and Don La Greca. https://lnkd.in/eJ7bYHFT

AIR SERVICE ONE, Prepare for the winter season and stay upto date this summer with AIR SERVICE ONE! Free to view air service news analysis and insight! AIR SERVICE ONE #airlines #airports #routedevelopment #news #analysi #cake #media

Click here https://lnkd.in/gZ_ciRNf to check out the all new IR à la Carte. You now have the option of selecting your IR favorites from the menu or digging into the full IR buffet! #airports #airportir #modalisnewsfeed #businessintelligence #p3 #ppp #privatization #globaleconomy #aviationindustry

Click here https://lnkd.in/gZ_ciRNf to check out the all new IR à la Carte. You now have the option of selecting your IR favorites from the menu or digging into the full IR buffet! #airports #airportir #modalisnewsfeed #businessintelligence #p3 #ppp #privatization #globaleconomy #aviationindustry

Well done, JetBlue! Sitting at the airport terminal can be pretty uneventful. While watching the planes take off, I noticed how the #windshield looks familiar. It is Kareem Abdul-Jabbar and the autopilot from the 1980 Paramount Pictures Airplane. It’s the little things that go along way! #airplanes #basketball #movie #communications #publicrelations.

The International Council of Air Shows convention takes place in Las Vegas this week. It's the first time I haven't been a speaker and attended in quite a few years. Huge FOMO, particularly seeing this video. The 'sizzle' reel from the opening ceremony. When the airshow organisers and display pilots and teams from around the world. Meet to exchange ideas and review the season from a safety, operations and entertainment perspective. It really helps that for the North American military solo and team displays. They announce on the first morning which airshows they are performing at for the next TWO years. This helps hugely in planning, budgeting, and managing visitor expectations. Like any business. For example, If you aren't allocated the Thunderbirds, Blue Angels, Canadian Snowbirds, Red Arrows etc. it really makes a difference to your aircrew accommodation costs! But also to your visitor numbers too in many cases, without that 'star' performer. Sadly in the UK and Europe this doesn't happen. It’s usually only a few months before the season starts, if you are lucky! And even if you know privately, you daren't announce publicly until you have the 'official' word. Do you know how difficult that is for a marketer in terms of planning to drive engagement and therefore ticket sales? So I'll be watching from a far this year, a sacrifice that I have to make as I grow my business. Don't feel too sorry for me, I'll be back next year. And at the European Airshow council convention in Prague in February, I can't miss it as I'm on the board! 📽️ International Council of Air Shows convention 'sizzle reel' video courtesy of Ric Peterson, Air show announcer extraordinaire (commentator as we say in the UK!) #ICAS #ICASConvention #Airshows #LasVegas #ParisHotel #AviationMarketing #EAC

Throwing it back to one of the most memorable in-flight safety videos by Air New Zealand. Who else remembers watching a safety video before their flight?? Why does this work as both an advert and an informative? - Excellent blend of franchise location tie-in and humour. - Despite the entertainment, important safety messages are crystal clear. Even if you don’t have fantasy realms to play with in your ads the formula stands strong. Make it relatable, ensure you have a story to tell, never lose the core message and add a dash of humour. It’s a winning combination. #Advertising #Marketing (Watch time 4:27)

Air show planners and pilots pay special attention to the weather - particularly how low or high the clouds are, which will vary the show's display of flight tactics. With so many people attending these events every year, losing revenue to the threat of rain is something you can't leave for last-minute planning. ☔ Contact us today to learn how we can craft an insurance policy that helps ensure your protection if the sky decides to put on its own show. #airshow #weatherinsurance #raininsurance #events #eventplanners #vortexweather

One lesson to be learned from recent incidents on Japan Airlines and Alaska Airlines: It's time to start paying attention to pre-flight safety demonstrations.

One lesson to be learned from recent incidents on Japan Airlines and Alaska Airlines: It's time to start paying attention to pre-flight safety demonstrations.