Most of us like a good story. And that’s exactly the direction where market research is going. Gone are the days when it’s ONLY about numbers and data points. Now, it’s about talking to your audience about their problems and how you can help solve them. Turning insights into stories = deeper connection with our customers Storytelling helps us understand our audience on a more personal level. As a result, we get to tailor our strategies to meet their true needs and desires. PS. It’s not you, it’s them. ___ How are you using storytelling in your market research? Can’t wait to hear from you. #MarTech #marketingtechnology #marketing #marketingtips #marketingprompts #AI #AIinMarketing #marketingAI #ContentCreation #DigitalMarketing #contentmarketing
Dr. Anushika Babu Vadlamudi’s Post
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