Dow Jones reposted this
Thank you Charlotte Tobitt and Press Gazette, for inviting me to contribute to this year’s predictions for 2025. Scale is no longer the differentiator it once was. The real value lies in cultivating relationships with audiences who rely on your expertise to power their decision-making. At Dow Jones, we’re doubling down on what sets us apart—our ability to deliver premium journalism and first-class data solutions that meet the unique needs of business professionals. By removing barriers and increasing the ways professionals can interact with our ecosystem, we’re creating lasting value and driving the next era of growth. https://lnkd.in/eBAsvrnJ
Each year just before Christmas Press Gazette likes to ask news leaders one key question to prime us up for the year ahead. This year we asked: "What’s the biggest revenue opportunity for news in 2025 and how do you plan to maximise it?" I'm thrilled that we received 23 thoughtful and revealing answers from execs in the UK, US and Canada and you can read every word of them all here (link in comments). There are some clear themes: unsurprisingly, diversification. Also to be expected is AI, but with some varying viewpoints. Depth over breadth, connecting with consumers directly but also still expanding audiences across platforms. The answers give a great state of play for different types of media businesses right now. Thank you so much to all our contributors: Deborah Arthurs Josh Awtry Ben Bailey Paul Bascobert Jon Birchall Christian Broughton Jacquelyn L. Cameron Dominic Carter Sean Cohan Katie Davies Geoff Marsh Janice Min Piers North Barbara Peng Amanda Rottier Taylor Scott Goli Sheikholeslami Jon Slade Justin B. Smith Farrah Storr Krissah Thompson Kyle Vinansky Sheryn Weiss
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