Clever Disruption’s Post

The average startup exit takes about 10 years—that’s twice the average duration of a marriage in the U.S. 🤯 So, when VC groups are evaluating potential deals, they’re not just looking at your product, market fit, or revenue potential; they’re asking themselves a critical question: “Can I work with this CEO for the next decade?” Imagine signing up for a decade-long partnership with someone you barely know. That’s the reality for VCs, which is why your leadership style and compatibility are under the microscope. But don’t freak out just yet—here are three strategies to help you get past their "10-year test". 1. Build Emotional Intelligence (EQ). Your ability to lead isn’t just about making smart business decisions; it’s about how well you understand and manage emotions—both yours and others’. High EQ helps you build strong, trusting relationships with your team, board, and investors. It signals to VCs that you’re not just capable of steering the ship, but also of navigating the inevitable rough waters with poise. 2. Be Transparent and Communicative. VCs want to know that they’re partnering with someone who’s upfront and clear about the business’s challenges and successes. Regular, honest communication builds trust and shows that you’re not afraid to face issues head-on. If VCs feel like they can have open, constructive conversations with you now, they’re more likely to believe that they can work with you for the long haul. 3. Stay Adaptable. The startup world is anything but predictable, and VCs want to know that you can and will pivot like a boss when needed. Demonstrating adaptability—whether through past experiences or your current approach—gives VCs confidence that you won’t crumble under pressure. They need to see that you’re not just married to your vision, but that you can adjust and thrive in changing circumstances. In short, securing VC funding isn’t just about having the right business model; it’s about proving that you’re the right leader for a long-term partnership. 😉 Have you been through the VC process yet? Have any tales to tell? #VentureFunding #VentureCapital #CPG #CMO #FractionalCMO

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