Chloe Hosking OLY’s Post

⚽️🏆 The countdown to the 24/25 Women’s Super League and Women’s Championship season has begun! With the Women's Professional Game now independently running the leagues, I am excited about the positive changes ahead for women's football. Expect new broadcast deals, increased brand and sponsorship opportunities, and enhanced club guidance. 📈 Exciting developments are already underway. London City Lionesses under Michele Kang's ownership, introduced Swedish captain Kosovare Asllani as a new signing, alongside Jocelyn Precheur as the team's new manager. The club is also investing in a new training ground and home stadium. 🚩 In contrast, some clubs are moving in the wrong direction. Manchester United's decision to prioritise the Men's team over the Women's by relocating them from their training facilities is disheartening. It's crucial to highlight such disparities in support for women's football, sending a negative message to aspiring young female players worldwide. Let's amplify this conversation to ensure equitable treatment across all clubs and support the growth of women's football. It’s time to advocate for equal opportunities and resources for women in sports. #WomenInFootball #EqualityInSports

Here's a draft LinkedIn post based on the article summary: --- 🥊 Gender Eligibility in Sports: A Complex and Controversial Issue As an industry expert in sports governance and ethics, I've been closely following the recent controversy surrounding Algerian boxer Imane Khelif at the 2024 Paris Olympics. This case highlights the ongoing challenges and debates in sports regarding gender eligibility and fair competition. Key Points: 1. Khelif and Taiwanese boxer Lin Yu-ting were disqualified from the 2023 world championships after failing unspecified gender eligibility tests. 2. Despite this, Khelif was cleared to compete by the IOC for the Paris Olympics. 3. Khelif's first bout sparked controversy when her opponent quit due to the severity of her punches. 4. The IOC defended Khelif's right to compete, citing her female birth, passport, and history of competing as a female athlete. Industry Implications: • This case reopens debates about the validity and fairness of gender eligibility tests in sports. • It raises questions about the consistency of policies across different sporting bodies and events. • The controversy may lead to increased scrutiny of existing gender verification protocols in international sports. Current Trends: This issue aligns with ongoing discussions about inclusivity and fairness in sports, similar to cases involving athletes like Caster Semenya and Lia Thomas. It reflects the broader challenge of balancing fair competition with athletes' rights and identities. As professionals in the sports industry, we must grapple with these complex issues: • How can we ensure fair competition while respecting athletes' rights and identities? • What role should science play in determining eligibility criteria? • How can sports organizations create more consistent and transparent policies? I'd love to hear your thoughts on this matter. What do you think is the best way forward for sports organizations to address gender eligibility issues? #SportsEthics #GenderInSports #OlympicControversy #FairCompetition --- Call to Action: Let's engage in a constructive dialogue about this important issue. Share your professional insights in the comments, and if you're interested in exploring this topic further, feel free to connect with me for a more in-depth discussion.

As the pinnacle game of the A-Leagues for women approaches this weekend, there's been some talk of crowd size at the Grand Final. Will the stadium be full? Should tickets be given away? Why don't more people come to women's sports? If there's one thing the World Cup showed us, it's that the past is no guide to the future when it comes to #womensfootball. We are still shaking off the effects of decades-long bans and derogatory presumptions about the value and quality of women's sport. So many myths were busted last year, like: 📺 nobody wants to watch women's football - just the biggest TV ratings EVER recorded in Australia ⚽ the game is too slow - just a lazy 111km/h ball speed from Chloé Kelly for a winning penalty, faster than ANY shot for any Premier League goal last season 🏟 there's no atmosphere at the games - just a new decibel record at Lang Park, louder than any State of Origin, ever! Today I shared a few thoughts with the The Guardian (link below) on the booming value of women's football - both as a sporting spectacle, and for the values it represents: gender equality, women's empowerment, and broad social inclusion. It's a rich new vein of sport, and marketers are finding audience gold. It's past time to overthrow the tyranny of low expectations - tune in, show up and see the A-Leagues Dub Grand Final for yourself! Saturday 4.15 pm, AAMI Park in Melbourne or Network Ten Melbourne City FC v Sydney FC Nick Garcia Helena Dorczak Professional Footballers Australia Football Australia FIFA Women's World Cup™

The Sport for Business Women and Sport conference showcased the pivotal roles of media, funding, leadership, and community in advancing women's sports. Niamh Tallon from Her Sport highlighted the significance of media coverage as a long-term investment in building interest in female athletes over time. Heather Boyle of the Olympic Federation of Ireland discussed how the International Olympic Committee's 50/50 gender parity rule has positively influenced national federation funding, promoting equality in sports. Sharon Smurfit shared insights on the incremental changes golf clubs can implement to foster inclusivity and a welcoming environment for all. Bethany Carson of Sport Ireland introduced the "Her Moves" campaign, aiming to tackle the dropout rate among teenage girls in sports. Anne Kiely of Special Olympics Ireland, Clodagh Nic Canna of Volleyball Ireland, and Austin O'Malley emphasised the importance of leadership, leaving a legacy, and empowering future generations in women's sports. They also highlighted the value of male allies in advancing women in sport. Hannah Dingley from the Football Association of Ireland discussed the upcoming WNT matches against Wales, and emphasised the potential for women's sports to leverage the family-friendly atmosphere at events for commercial opportunities. A special acknowledgment and congratulations for Sarah Keane, the inaugural inductee into the Sport for Business Hall of Fame, for her outstanding contributions to the sports industry. Kudos to Rob Hartnett for another fantastic event. #womenandsport #ogier #sportslaw

⚽️ [Sports Biz News]🇪🇸Cádiz CF Women's Team Accelerates Women's Football Growth Through Partnership with EDASE👏 Cádiz CF Women's Team, a prominent participant in Spain's "Primera Federación Femenina" league, has renewed its partnership with EDASE (Escuela de Asesores), a leading Spanish consulting and advisory education institution. This renewal is a significant milestone for both organizations, as it reaffirms their commitment to promoting women's football and supporting the growth of female athletes at all levels. The sponsorship will see EDASE's logo proudly displayed on the jerseys of the first team, reserve team, and junior team, symbolizing a deepened collaboration that goes beyond mere financial support. This partnership is a strategic move that not only enhances EDASE's brand visibility in the sports sector but also aligns with broader goals of corporate social responsibility (CSR) and environmental, social, and governance (ESG) principles. By investing in women's sports, EDASE is actively contributing to the promotion of gender equality and the empowerment of women in traditionally male-dominated fields. The partnership between Cádiz CF Women's Team and EDASE exemplifies the power of sports marketing in driving both business success and social change. For Cádiz CF, this sponsorship provides a stable foundation for further development, enabling the team to strengthen its competitive edge in the league and inspire the next generation of female footballers. EDASE, on the other hand, benefits from increased exposure and the opportunity to demonstrate its commitment to social values through tangible action. This collaboration is also a reflection of how regional businesses can play a pivotal role in supporting local sports teams, fostering community pride, and contributing to the broader development of sports culture in Spain. As the partnership evolves, both Cádiz CF Women's Team and EDASE are poised to achieve new heights, proving that when sports and business unite with a shared vision, the impact can extend far beyond the field. By renewing this partnership, Cádiz CF Women's Team and EDASE are setting a powerful example of how strategic alliances can drive progress, both on and off the pitch, and underscore the importance of investing in the future of women's sports. #glocalsportsnews #sportsmarketing #sportsnews #sportsbusiness #marketing #branding #pr #brandingstrategy #marketingstrategy #prstrategy #businessstrategy #advertising #cadizcf #fútbolfemenino #football #womensfootball #spain #education #EDASE

🏅 Empowering Women in Elite Sports   Sport Ireland was honoured to contribute to the Institut National du Sport, de l'Expertise et de la Performance International Conference "Women and Performance" this November. We are proud to have shared insights from Ireland's efforts in shaping the future of women’s sport:   📢 Nora Stapleton, Director of Strategic National Governing Body Programmes & Women in Sport Lead, presented on Sport Ireland’s vision for women through the transformative Women in Sport Programme.   📢 Dr SarahJane Cullen, Senior Physiologist at Sport Ireland Institute, presented on the development of a Body Composition Position Statement Process, illustrating how evidence-based policies drive impactful support for high-performance female athletes.   The conference, hosted as part of the Erasmus+ Ex-Aequo Project in partnership with global leaders such as Australian Institute Of Sport, CAR Sant Cugat, and Japan Sport Council. It was an inspiring platform for collaboration, learning, and advancing shared goals of equity and excellence in elite sport discussing critical topics, including RED-S syndrome, leadership, stress urinary incontinence, and innovative athlete support systems. #believeperformachieve #WIS

check out this article written about the creation of Women in Sports Empowerment Club (WISE)

Olympique Lyonnais Féminin (commonly known as OL Féminin) is a French women's football club based in Lyon. The club, established in 2004, has become a global powerhouse in women’s football, boasting an unparalleled record of domestic and international success. OL Féminin was originally the women's section of FC Lyon before merging with Olympique Lyonnais in 2004. The investment and professional structure provided by OL’s management allowed the team to attract top talent and dominate the French league. From the start, their vision was clear: to build the best women’s team in the world. OL Féminin has been the dominant force in the French Division 1 Féminine, winning 15 consecutive league titles from 2007 to 2022. Their consistency and depth have made them nearly invincible domestically, setting a benchmark for excellence in women’s football. The club’s ambition extended to Europe, where they became a powerhouse in the UEFA Women’s Champions League. OL Féminin has won the competition a record 8 times (as of 2023), including five consecutive titles from 2016 to 2020. These victories solidified their reputation as the best women's club in Europe. Over the years, OL Féminin has been home to some of the biggest names in women’s football, including: Ada Hegerberg: the first-ever recipient of the Ballon d’Or Féminin in 2018. Wendie Renard: a towering defender and long-time captain, synonymous with the club’s success. Dzsenifer Marozsán: a midfield maestro known for her creativity and vision. OL Féminin’s success lies not just in talent but also in their professional approach. The club invests heavily in player development, scouting, and facilities, offering the women’s team the same resources and respect as their male counterparts. Their success has inspired other clubs to invest in women’s football and raised the standard for the sport globally. Beyond trophies, OL Féminin has become a symbol of progress in women’s sports, advocating for gender equality and inspiring a new generation of players. Their dominance has not only enhanced the profile of women’s football in France but also set a standard worldwide. Olympique Lyonnais Féminin remains a beacon of excellence and ambition in women’s football, demonstrating that with vision, investment, and hard work, anything is possible. ⚽️

"Investing in professional women’s sport will unlock a new era of growth and opportunity in Canada, one that will herald commercial and social benefits for decades to come." To understand this market better, check out Canadian Women & Sport, including the report, A Spotlight on Fan Motivations and Behaviours https://lnkd.in/gTeB8mhK

As we reflect on the incredible achievements at the Paris Olympics 2024 🇫🇷, one fact stands out: Women were responsible for 60-65% of Team USA's gold medal victories🏅. This is a powerful reminder of the strength, skill, and determination that women bring to the world of sports. Being from Puerto Rico 🇵🇷, I take pride in the fact that the only two gold medals for our small island have come from women: Monica Puig in women’s singles tennis (2016) and Jasmine Camacho-Quinn in the 100m hurdles (2020). It's time to recognize the immense potential in women's sports and make meaningful investments that match their impact. The success we've witnessed isn't just about winning medals, it's about breaking barriers, inspiring future generations, and redefining what's possible. Investing in women's sports is investing in the future of sports. Let's continue to support and amplify these incredible athletes who are leading the industry. #WomenInSports #Olympics #Investment #SportsLeadership