Cameron Calder’s Post

We’ve got something exciting brewing ☕ Hype Digital X Optimizely Webinar 🤯 Thursday 6 June: 18:00-19:00 pm SAST (GMT+2) Topic: How iGaming companies can increase Registrations and FTDs (First-Time Deposits) using Personalization & Experimentation Come see the man behind the Hype, our Founder and MD, Cameron Calder, as he discusses how to apply different techniques to optimize your iGaming player’s experience, using experimentation and elements of personalization. He will be accompanied by the one and only Simon Chapman, Sr. Director of Partner Enablement & Solution Architecture at Optimizely. Although this webinar is tailored specifically to the iGaming and Sports Betting sector, don’t let that deter you - many of the principles that will be discussed can be applied to most industries. You don't want to miss this one! Save your spot here: https://lnkd.in/dbiyADaW

Struggling to acquire Web3 users? 👁️👁️ Here are the Top 5 Web3 User Acquisition Tools 1. Formo.so: Use forms and product analytics to drive growth 2. Kazm: Create Web3 loyalty programs 3. Galxe: Engage and reward users through quests 4. Collab.land: Manage communities on Discord & Telegram 5. QuestN: Reward users for completing Web3 tasks Learn here: https://lnkd.in/gu4gq8_v

How sessionizing events helps you to understand your business The challenge with online business is that you can’t directly ask customers 🙋 many questions. Instead, you have to observe 👀 the answers using data 📈. To achieve this, businesses implement user tracking technologies like Snowplow to monitor user clicks and track their online activity. However, analyzing individual events lacks value, as a singular 'checkout click' lacks context. To really understand user behavior, it is need to enrich the 'checkout click' event with details such as: - What was the page from which the customer clicked the checkout button? - How many items were in their cart? - How much time did they spend on the website prior to checkout? You can answer these questions by defining a user session, and analyzing the data in that session. Check out how to sessionize your events in #streaming mode, with #ApacheFlink in Aiven https://lnkd.in/d8kkMrZU

🎯 Web3 Product Growth = Knowing Your Numbers Acquisition, engagement to retention, here’s how Web3 metrics give you the edge: 1. Visitors → Measure user interest 2. Wallet Connections → Track meaningful actions 3. TVL → Assess trust & confidence 4. Retention Rate → Keep users coming back Stop guessing. Start growing with data. Follow us for actionable Web3 insights!

Understanding your video business and keeping it appealing throughout the user journey is paramount. NPAW's Product Analytics eases the process. This tool provides: 👥 Ways to promote higher user engagement, enhance retention, and averting churn. 💡 Content analysis capabilities useful in making informed investment choices. 📈 Techniques to boost user activation and conversion, fueling business expansion. See it in action, book a demo: https://lnkd.in/dXRyDjPD #ProductAnalytics #UserEngagement #BusinessIntelligence #StreamingIndustry #VideoIndustry

Ty Cobb holds the highest lifetime batting average ever at .3662 ⚾ Impressive! But what if that number was the percentage of people who experienced frustration (slow-loading ⏱ , rage clicks 😡 , errors 🔴 , etc) on YOUR website (~2/5)... would that be good as well? This is a metric you don't want to be like Ty Cobb in... Contentsquare released their annual benchmarks so you can compare how your digital experience stacks up against the industry. Even better, we can go a step further and tell you how widespread the frustration is, what the impact is on revenue, and help prioritize which to fix first 🛠 . Link below to learn more 📫 🔗

Are you ready to unlock the power of verifiable data in the gambling industry? At The Gambling Cockpit, we’re thrilled to share the next steps on our DataHub journey—a product roadmap focused on transforming how industry professionals leverage data to drive smarter decisions and strategic growth💡 🔍 What’s Coming? Our roadmap focuses on enhanced accessibility, intuitive analytics, and increased flexibility for operators, affiliates and investors. Here’s a sneak peek of what’s ahead: Advanced Analytics & Insights: Get deeper insights, faster. Our upcoming analytics features will provide sharper data visualization so your team can stay ahead of trends and make data-driven decisions with ease. 👥 Get Involved We'll soon open registrations for the free (limited) beta test, so stay tuned if you want to get a first view, and we would be very pleased to get an idea of what data you'd like to see.

If you're curious what's new in Sitefinity version 15, we summarized the best new features in our recent blog post. From integrated AI tools, to streamlined integrations and connectivity, there's a host of exciting updates. Got questions or looking to upgrade? Our expert team can help. #Sitefinity #DXP #CMS #newfeatures #digitalexperience

Exciting News! 🚀 Join me for an exclusive webinar where you'll learn how TicketSwap skyrocketed their sales funnel completion by a whopping 15% using Amplitude Analytics! Discover how they identified growth barriers and optimized their users' experience with Amplitude Analytics. Save your spot now!

User growth is great; revenue even better! Amplitude just released an all-encompassing monetisation playbook. Learn everything from classic monetisation models to pricing and packaging strategies to how to connect your product to revenue goals. Check it out!