BigCommerce’s Post

BigCommerce + Contentful + Monogram🪄 Give your marketing team the freedom to create digital experiences faster than ever, launch campaigns that capitalize on market trends, and leave behind outdated content systems. Discover how BigCommerce achieved this, the tools they leveraged, and what composability means to them: https://lnkd.in/gj2MNJgV 

Curious if your ecommerce activities are as efficient as they could be? Take part in the self-assessment from #DIGITALL to maximize your ecommerce potential and benefit from an one-on-one consultation with one of our ecommerce experts. 🚀 #ecommerce #strategy #businessgrowth

✨ In the fast-paced world of eCommerce, grabbing the interest of potential customers is essential in order to achieve success on Amazon. To do so, craft product listings that are visually attractive and captivating is a must.🎯 🔥 In this article, you’ll discover valuable information regarding A+ Content versus Premium A++ Content. By leveraging the power of these tools, you can elevate your product listings to new heights and stand out from the competition. Read on! https://buff.ly/45sc1no #eCommerce #productlistings #amazonsuccess #contentmarketing #AmazonSuccess #StandOutFromTheCompetition

In the bustling world of e-commerce, making your product listings pop is crucial. That's where Amazon Enhanced Brand Content (EBC), now known as A+ Content, comes into play. This powerful tool can turn your ordinary product pages into standout showcases that grab attention and drive sales. Why is A+ Content a Game-Changer? Picture this: transforming your product listings with eye-catching visuals and compelling stories that captivate and convert. A+ Content allows you to enrich your pages with high-quality images and persuasive text, making your products irresistible to shoppers.  Secrets to Maximizing Your A+ Content: Shine a Spotlight on Unique Features: Highlight what makes your product exceptional  Wow with Stunning Images: Show your product from every angle to capture interest Share Your Brand’s Story: Connect with customers through your brand’s journey and values Use Customer Reviews to Build Trust: Leverage positive feedback to enhance credibility Optimize for Mobile: Ensure your content looks amazing on all devices. Eager to see how A+ Content can transform your Amazon listings and boost your sales? Read our blog to know more: https://lnkd.in/dSY8vF3D #AmazonEBC #APlusContent #EnhancedBrandContent #AmazonSelling #ProductListings #Ecommerce #BrandVisibility #AmazonTips #APlusContentTips #EBCBestPractices #Marketing #DigitalSelling #AmazonOptimization #VisualStorytelling #SellerCentral #VendorCentral #ProductShowcase #Sales #Tulfa #Chicago

Nothing’s worse than having a million innovative ideas but not being able to act on them because a. your technology is cumbersome and b. your developers are tied up with content management to-dos. This was something ecommerce platform BigCommerce dealt with daily — until it adopted Contentful. In exchanging a code-heavy monolithic #CMS for a flexible content platform, BigCommerce content production returned to the hands of marketing and a 77% increase in blog production followed, allowing the company's retail customers to receive more up-to-date insight on how to run their online businesses. Check out the full case study to learn more about their road to re-platforming. #ContentStrategy #MACHAlliance MACH Alliance

Is your #ecommerce #strategy keeping up with the surrounding #digital world? It's essential to continuously enhance your #online presence to stay ahead and provide clear #USPs to your customers. Our comprehensive e-commerce #selfassessment tool will help you evaluate your current strategies, technologies, and processes, pinpointing strengths and areas for improvement. Ready to elevate your business to the next level? Let's get started! https://lnkd.in/dZJDTZAN #ecommerce #businessgrowth #digitalstrategy #onlinebusiness #selfassessment #businessoptimization #digitaltransformation #digitalconsulting

implementing content into the shopping experience increase conversion and retention rates in e-commerce. i like to call them content commerce loops, as the customer can easily explore content related to the product, increasing conversion and trust. from that content, they can easily discover new products from there, increasing retention. content commerce loops are an integral part of the shopping experience we are building in FRL (for real), supporting customers with their purchase decision, while empowering creators to become a part of the entire customer journey.

Unlocking the Power of A+ Content on Amazon A+ Content is no longer just a “nice-to-have”—it’s a necessity for standing out in a crowded marketplace. By enhancing product descriptions with high-quality visuals and engaging content, brands can boost conversions and build customer trust. Here are 6 reasons why A+ Content should be your next focus: 1. Boost Conversion Rates: A+ Content helps you better explain product benefits, making it easier for customers to choose you over the competition. 2. Reduce Returns: Clear, detailed product descriptions and visuals set accurate expectations, leading to fewer returns. 3. Build Brand Loyalty: A+ Content allows you to tell your brand story and connect with customers on a deeper level, increasing brand loyalty. 4. Rank Higher in Search Results: Well-optimized A+ Content with relevant keywords helps your products rank higher in Amazon search results. 5. Enhance Mobile Shopping: With a growing number of mobile shoppers, A+ Content ensures that your listings look professional and engaging on any device. 6. Leverage Cross-Selling: Use A+ Content to promote related products within the product description, driving additional sales. Are you using A+ Content to its full potential? Let’s discuss how you can enhance your listings and boost sales. #AmazonSellers #Ecommerce #APlusContent #AmazonStrategy #ProductOptimization #BrandBuilding #ConversionBoost

“Selling emotions” is one of the best e-commerce strategies to successfully prevail against giants like Amazon. In our latest blog post, we therefore talk about storytelling in e-commerce: 🔴 𝗪𝗵𝘆 𝘀𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗶𝘀 𝘀𝗼 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 🔴 𝗦𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗲𝘅𝗮𝗺𝗽𝗹𝗲𝘀 🔴 𝗛𝗼𝘄 𝘆𝗼𝘂 𝗰𝗮𝗻 𝘂𝘀𝗲 𝗶𝘁 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗲-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 In addition to the relevant digital expertise, we at Bright IT rely above all on composable content and commerce solutions for successful storytelling. Because only these offer the flexibility and agility for truly outstanding customer-specific shopping experiences. #Storytelling #Ecommerce #BrightToTheFuture

Judging by most inbound ecommerce content, ecommerce is actually easy. You just need a good quality product, with a healthy margin, low competition and lots of people willing to pay full price. Very easy. The harder is chosing a viable tech stack and setting up profitable sales channels. Very hard. This is the scenario in 99 out 100 tech providers inbound content. In the real world, things actually happen the other way around. But as they don´t sell products, they naturally make it harder to choose tech. Which it isn´t. The situation is pretty much like Superman Bizarro, the mirror image version of Superman. So be cautious of tech providers outbound content. They are mostly not real. #business #ecommerce