Betafeld’s Post

If you're in the ag industry, you won't want to miss this insightful article. It's something I've been reflecting on deeply—especially when I consider the parallels between tangible products and SaaS solutions in the tech world. When presenting PED's technology, I often wondered if I was addressing the right audience or if the investors had the right approach. This raises a critical question: Are we, as an industry, aligning with the needs of our audience? Or is there a disconnect, much like the one agtech is facing with farmers? I'd love to hear your thoughts—what challenges have you encountered when balancing the tangible with the intangible? How do we ensure that our innovations not only meet the demands of the market but truly resonate with those who use them?

🔍 MYTH: Innovation only comes from tech-heavy industries. 💡 FACT: Innovation is the art of creating solutions in any field—from agriculture to education! 🌱📚 🚀 Let’s break barriers and build better ideas. 👉 https://lnkd.in/fzpnPPW #innovationforall #creativityunleashed #futureofwork #businessgrowth #leadershipgoals #entrepreneurmindset #growthmindset #mythvsfact #digitalmarketing #successmindset #inspirationdaily #startupjourney What does innovation mean to you? Share your thoughts below!

Who saw our very own Chloe Dallaway-Walker on the front page of the Dairy News yesterday? Featuring her piece on the parallels between rural communities and technology. We are outspoken advocates for the importance of interconnected technology, that 1+1 can equal 3 and that in this modern world of increased options, regulations and data having your technology speak and support each other is essential to success. We also launched our latest farm tech guide, helping farmers assess, select and adopt new technology for success in 2025. Get your free copy in the link below! Grab your copy of Dairy News, or click the link to the digital version below and have a read..

Technology plays a crucial role in improving the livelihoods of smallholder farmers by addressing common challenges and unlocking opportunities for scale. However, it should complement—not replace—farmer-expert interactions. Our approach with agripreneurs emphasizes maintaining multiple touchpoints with farmers, ensuring that high-tech backend support empowers agripreneurs without limiting personal engagement or creating barriers to adoption.

Giving life to post-harvest produce through their innovative solution, GreenPod Labs exemplifies reducing food waste with their patented sachets, extending the shelf life of fruits and vegetables. With MIF's guidance, GreenPod Labs was able to effectively reduce manufacturing costs by onboarding a credible contract manufacturer, reducing error rates and logistics costs, leading to increased efficiency and better economics. Swipe to see how the Scale-Up Program, our no-equity #accelerator, fosters impact-led-growth, enabling the acceleration of the Agri-tech industry.

🍋I’m a firm believer that when life throws you lemons, you don’t just make lemonade—you build a lemonade empire. Call it commercial acumen, or call it glutton for punishment - it certainly keeps life interesting. A drive to continually improve is what’s drawn me to companies like Hydropac. Here, innovation isn’t about small tweaks to stand out; it’s about redefining the game. Our founder even designed our ice pack manufacturing machinery himself—equipment you won’t find anywhere else—because he knew we could outperform anything on the market and set out to make it happen. At Hydropac, we turn every challenge into an opportunity to innovate, grow, and push the industry forward. If you’re seeking packaging solutions that do more than the basics, let’s talk. We’re all about building something bigger—and we’ll help you do the same.🧊 #Thermal #ColdChainLogistics #ThermalPackaging

The definition of 'fast' in agriculture is counted in years, not hours, days or weeks. This statement highlighted by Venky Ramachandran from "Rethinking Agtech" is an indicator why fail-fast approach doesn't work for agtech. The basic assumptions which work elsewhere but won't work for agriculture customers (farmers), that the teams need to understand. #⃣Low prices, BOGO offers will attract customers. #⃣Urge to reach the masses and not focusing to create a non substitutable user experience with a set of super users, and then scaling it further. #⃣Disrupting the existing market with incremental innovation and not looking for problems that can be solved in a way existing players haven't thought about. #⃣Creating D2C brands on the back of smart advertising alone. Agriculture operates on trust, and collaboration with an existing trusted brand always helps. Dushyant K. Tyagi, SHITI KANTH MISHRA, MANISH BILLORE, S N JHA, Bhaskar Pandey, Pankaj Chaudhary, Varsha Jadeja

An insightful interview on the fundraising market for early-stage Food and Ag Tech companies, where I was honored to represent our community. Grateful for the opportunity and the unwavering support from our investors, customers, and dedicated team. Together, we are committed to transforming the Food Supply Chain through data-driven solutions for better outcomes. #FoodTech #AgTech #Innovation #AI #FoodSupplyChain #FreshFood Supply Change Capital, York IE, Array Ventures Trevor Cox, Mahendra Rajan, Bruno Ruas de Pinho, Thiago Mourao, Joseph Guss, Nicole Brunner

🌟 Software is for business what mechanization is for agriculture. 🌟 Just as tractors revolutionized farming, boosting productivity and efficiency, software is transforming businesses across the globe. From automating mundane tasks to unlocking powerful insights from data, the digital age is empowering companies to reach new heights. Embrace the power of software today! 🚀 Ascent works with family managed small and medium scale enterprises to automate their business processes using technology and helping them scale! Ready to take your business to the next level?

With a growing global population and an increasing demand for food, sustainable agriculture is more crucial than ever. By adopting environmentally responsible farming practices, we can preserve our natural resources, promote social equity, and achieve economic profitability. Not only do these methods reduce the environmental impact of traditional farming systems, but they also lead to higher yields and healthier products for consumers. Sustainable agriculture focuses on preserving essential resources, like soil fertility, which is vital for long-term farming success. These innovative practices are particularly beneficial for regions with limited resources. At Decachem, we're committed to supporting sustainable agriculture through our high-quality products, ensuring that future generations can thrive on a healthy planet. #SustainableAgriculture #Decachem #EnvironmentalResponsibility #AgricultureInnovation