Just finished a course in Employer Branding!
Why is Employer Branding important? A critical question every business entity should delve into.
• Talent Acquisition:
A strong employer brand signals a desirable workplace. Increases
Application Rates, positive reputation encourages more candidates to apply. Lowers Recruitment Costs, good branding reduces the need for expensive recruitment efforts.
• Employee Retention and Attrition:
Reduces Turnover, satisfied employees are less likely to leave. Boosts Engagement, engaged employees feel valued and connected to the company. Decreases Costs, lower turnover means fewer resources spent on hiring and training new staff.
• Revenue:
Enhances Productivity, engaged employees are more motivated and efficient. Improves Customer Service, happy employees provide better service, increasing customer satisfaction.
Lowers Turnover-Related Expenses, reduced turnover saves money on recruitment and training.
• Consumer Perception and Brand Image:
Strengthens Reputation, positive employee experiences reflect well on the company. Competitive Edge, a strong employer brand makes the company stand out. Builds Trust and Loyalty, a good reputation fosters trust among consumers and stakeholders.
#employerbranding #branding #hr #ta #hiring #brandmanagement #marketing
#CHRP#CHRM#Human Resources Management#Global Recruitment and Executive Search#Performance Management#transformational&transactional Leadership#Succession Planning#Policies & Procedures#Management.
1moCongrats Ayham!