Anna Kate Anderson, MA’s Post

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Positioning Ambitious Leaders to Show Up Confidently Online and In-Person | Résumé & LinkedIn Branding Expert (The LAST Résumé You'll Need) | Strategic Storytelling | Executive Visibility

I hit the jackpot in 2018: La Perla at TJ Maxx. (Not a scandalous story, don’t worry.) Three beautiful nightgowns, each $29.99. How did this happen? How did they miss this? Why were these priced so low? I’ll admit, I was nervous checking out, but I made it through. If you’re a lifelong TJ Maxx shopper like me, you know the glory days of finding true designer steals. But ever since The Runway launched, they’ve gotten wise—designer pieces are priced accordingly now. So why were these luxury items marked down so drastically? 🙋♀️ Because TJ Maxx didn’t know what it had. And here’s where I turn this into an analogy (you knew it was coming): You have to know your value. You have to stand in your value. And you can’t let anyone—employers, clients, peers—devalue you. Sure, we can debate the worth of luxury items, but here’s the truth about you: You are unique. You bring strengths and experiences that no one else does. But unless you know your value—and communicate it—others won’t see it. In your job search, your career, and your everyday life, don’t let anyone set your worth lower than it deserves. Because when you allow yourself to be undervalued, you set a precedent. But when you set the “price” high—when you own and express your value—others follow suit. Your worth isn’t on clearance. Stand in it.

So happy for you and your success! Keep it up

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