𝐀𝐧𝐚𝐥𝐲𝐳𝐞𝟑𝟔𝟎® 𝐅𝐞𝐚𝐭𝐮𝐫𝐞 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 💡 𝐁𝐚𝐬𝐞𝐥𝐢𝐧𝐞 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬 Do you know what sets your customers apart from other audiences? Analyze360’s Baseline Analysis feature lets you compare your target audience to the average U.S. household, helping you discover unique traits in your customer data like lifestyle, income, and purchasing behaviors. During report setup, select “All US Households” as the default baseline or “Use a previous dataset (advanced)” to compare against a group that closely aligns with your specific business needs, such as a prior customer segment or a similar demographic. By comparing your audience to the baseline, you can gain a better understanding of how your audience differs from the general population, refine your marketing strategies and messaging to resonate with your customers, and identify opportunities to reach new customer segments. Learn more about Analyze360’s features here: https://lnkd.in/eQUEkUMg #baselines #segmentationreports #dataanalytics #datascience #AI #marketingtools #targetaudience
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