AG Jeans’ Post

Interested in a new scenario where fashion companies can curb their carbon footprint? 👉 A new paper of mine, now out in the British Journal of Management, addresses the call to turn research into actionable insights to frame and tackle some of the biggest challenges that we face in our global community. 🔔 We focus on the current detrimental impact of the fashion industry on climate change to investigate the implementation of upcycling and remanufacturing as major strategies to decouple waste growth from economic growth within the industry. ❗ Our process model provides granular insights into the implementation of end-of-life circular practices and sheds light on the paradoxes that they entail for Italian ‘born-circular’ fashion companies in their quest to tackle climate change. 💡 The findings offer some critical evidence on how the industry can be a force for good, showing how companies can deliver environmental value by also being pivotal in addressing the grand challenge of climate change. (With Alessandra Vecchi) British Academy of Management Read more here:

Part of the sustainability work we’ve been doing at Kering for years now is building consensus and working on collective goals with our peers. This is one of the reasons we initiated the creation of The Fashion Pact in 2019...so, we’ve been very invested in the Fashion Pact’s progress. Not least because member brands cover more than a third in production volume of the textile and fashion industry which equals a significant amount of influence.  Developing science-based nature strategies has been a big focus under the Pact’s biodiversity pillar and we were pleased to see that across 76% of the members, 52% now have a formal strategy in place (from only 10% two years ago) and 69% are currently implementing measures to reduce their company’s impacts on nature and climate through their sourcing strategies. Raw material production represents the bulk of fashion’s impacts so understanding their individual company’s impacts, creating strategies to mitigate them and investing in promising on-the-ground platforms can seriously improve the sourcing of fashion’s key materials overall, considering the number of brands engaged with the Fashion Pact. Its ‘Transforming the Fashion Sector with Nature’ project has already seen some good outcomes: the agricultural raw materials pilots directly impacted 345,000 hectares (45,000 more than the project goal) and avoided deforestation is estimated to mitigate 3,513,131 tons of CO2 equivalent, exceeding the initial target of 500,000 tons of CO2e.  These positive movements and momentum are hopeful! For more details and data: https://rb.gy/4btvyu Conservation International Global Environment Facility  #KeringForSustainability Eva von Alvensleben

💨 Fashion is responsible for a significant portion of global carbon emissions - 8%, to be precise. To give you a better perspective, it emits as much carbon as France, Germany, and the UK combined annually. Plus, it falls short of Paris Agreement goals by 50%. To top it off, the industry contributes to water pollution and clothing waste. In one of their latest articles, "Sustainability" shares the "Top 10 Sustainability Strategies of Luxury Fashion Brands" - https://buff.ly/4abt7s3 . Here's what you need to know: Despite all of this, the future doesn't look so dark as over 160 brands are committing to The Fashion Pact's goals for carbon neutrality and renewable energy. Brands like LVMH and Kering have already implemented science-based sustainability plans, earning top environmental ratings. ❓ How do luxury brands address these issues? ✅ What all these companies have in common is their commitment to environmental goals. They rely on strategies such as renewable energy, responsible material sourcing (including the use of sustainable and traceable materials like organic cotton, recycled polyester, and ethically sourced leather), and transparency and traceability throughout their supply chains to ensure ethical practices. And of course - circular economy. After all, we talk about the fashion industry. It is a social and environmental responsibility to reduce, reuse, recycle, and repurpose materials to minimize waste and extend product lifecycles. With an effective plan in place, you'll find it easy to adapt to the evolving terrain of corporate sustainability. Are you unsure where to start? Reach out today for a copy of our latest brochure.

Currently, the fashion industry is facing the pressing challenge of aligning with ESG sustainability goals set forth by the UNFCCC Fashion Industry Charter for Climate Action. With a clear timeline of 2030, these goals outline ambitious targets that require a cosmic shift in consumption and production practices. Let’s understand ESG goals in detail- (E) Environment: From reducing greenhouse gas emissions to curbing plastic usage and mitigating water and air pollution, the fashion industry is tasked with reimagining its approach to sourcing and utilizing raw materials sustainably. (S) Social: Ensuring fair labor practices, equitable wages, and promoting diversity in employment are paramount for fostering a socially responsible fashion ecosystem with humane working conditions. (G) Governance: Transparency in reporting ESG sustainability goals and adherence to environmental and social regulations are essential for promoting accountability. I believe that Governance is the most important factor. Why? Because it gives companies a framework to stay bound. And if we can regulate, then we can measure. And if we can measure, we can make meaningful change. But despite the magnitude of the challenge, the sustainable fashion movement presents an opportunity to infuse creativity and passion into the industry while driving toward healthy profitability. Moreover, collaboration in the fashion ecosystem is crucial for achieving circularity. We've seen industry leaders pioneer innovative solutions, but it's essential for big brands to team up with smaller ones to spread these practices further. Take, for example, Levi's partnership with Usedem for upcycling denim or Santoni Material Experience Center collaborating with Remake Hub to turn yarn waste into chic home decor items. These collaborations are paving the way for a more circular fashion industry. As we get closer to the 2030 deadline for ESG goals, the fashion industry needs to understand that being sustainable isn't just about doing the right thing morally. It's also crucial for long-term success. By embracing ESG goals, the fashion industry has the opportunity to lead the charge toward a more sustainable future. P.S. Keeping track of our sustainability efforts is now so much easier through latest AI tools. It helps us set goals, collect data, and report on our progress. With digital solutions, we can make sure everything is transparent and traceable, which is crucial for making real change. As we focus more on sustainability, having the right data and digital tools is key for moving forward. P.P.S. How do you think digital tools can further enhance sustainability efforts in the fashion industry? Let me know your thoughts in the comments below! #esg #esggoals #sdgs2030 #fashion #fashionindustry

Is fashion finally ready to cut overproduction? 📉🏭👗 A new initiative from the Ellen MacArthur Foundation hopes to help brands make money without making new clothes by scaling up circular business models and reducing the need for new materials. Many industry leaders have already backed the plan, indicating that there is appetite for new business models that aren't focused on traditional growth. However, whether the initiative will be successful is still up for debate. Some experts are concerned that the scheme is just another voluntary initiative and will not lead to accountability or meaningful action. Others say the perspectives of workers and those affected by the fashion industry's existing waste must not be left out if the initiative is going to be successful. Read more: https://lnkd.in/gX_r3T6k

Did you know that the fashion industry is the second-largest consumer of water, using enough to fill over 5 million Olympic-sized swimming pools each year? Well, that's a lot of water! What's even worse, a shocking 85% of textiles end up in landfills each year. Workers, primarily women in developing countries, often face deplorable working conditions and low wages, raising serious human rights concerns. Fast fashion should take the sustainable fashion route to and enhance the traceability and transparency. See this informative video here: https://lnkd.in/g7EYdDig Wasted: Fast fashion is fueling our ecological crisis #beatpollution - Read full article here: https://lnkd.in/gADQ4TWy #sustainablefashion #fastfashion #circulareconomy #textilewaste #ethicalfashion #slowfashion #transparency #supplychaintraceability #ecofriendlyfashion #responsiblefashion #humanrights #beatpollution #fashionrevolution

Reformation's Reveals Enlightening Insights from the Latest Sustainability Report 📝 Reformation, the women’s apparel brand headquartered in Los Angeles, has recently unveiled its annual sustainability report, shedding light on both achievements and challenges encountered in its ongoing quest for environmental responsibility. This report not only encapsulates the brand’s individual efforts but also mirrors broader struggles within the fashion industry to align with eco-conscious practices. Read now on CommonShare News 👉🏼 https://buff.ly/4ahxLUA #reformation #apparel #circularapparel #sustainable #sustainability #sustainableapparel #sustainablematerials #sustainabletextiles #ecofashion #ecoapparel

A dear friend who studied sustainability in Sweden once confessed his frustration during a debate that lasted hours weather it was more sustainable for a company to offer disposable cups or ceramic ones that would be washed by every employee. Needless to say, depending on the metric, the winner shifted. The fact that the topic has been fading from debate is a sign that we don’t have either manageable or clear indicators of what it means to be sustainable. If so many are into it but so few can make it happen, it’s a clear sign of a gap in defining the terms and conditions for sustainability. Most companies adhere to water management and power/electrical sources as a measurable result, but looking into the entire product chain is quite complex. Products and companies also stubble in the issue of durability, for example concerning real leather versus ecological versions. I still believe it is an honorable and valid quest, but it is dependent on the scrutiny of innovation, only what is truly a better solution than the previous model will carry the power to change the pattern. And maybe until the solution arrives, it might be wise to work silently than to make a fuss that can’t live up to the task.

When did it all go right? I have posted before about RCA's textile circularity exhibition @richmix in Shoreditch. If you haven't yet visited do & ideally share publicly how RCA's vision could become a reality given the current linear world systems and mechanisms which we can't seem to find (EPR) legisltion to erradicate or even mitigate such linearity!?! https://lnkd.in/epCmSza5 If you're a brand / retailer / designer / recycler either with current impact or an ambiton to create significant impact come & argue your case that the world can be circular soon with your current set up? If collaboration is at the heart of sustainability how are we all going to collaborate to better people & planet? #circulareconomy #bethechange #thinkdifferent

🆕 "Sustainability: is fashion on a turning point or is it (still) at a dead end?" Business of Fashion evaluated in an index green transition, which has been one of the reference missions for the fashion system for some time. And it discovered that “while companies are talking about sustainability more than ever, actions are delayed, compared with public commitments” 📰 Original post by Lineapelle Magazine. Full reading at https://lnkd.in/diy7GQw5 #SplendaLeather #SplendaNews #SplendaQualityLeather