From the course: Objectified
Air-Chair
(upbeat tune) (air whooshing) (intense rustling) (air puffing) (machinery rattling) - [Voiceover] When you see an object, you make so many assumptions about that object, in seconds. What it does, how well it's gonna do it, how heavy it is, how much you think it should cost. The object testifies to the people that conceived it, thought about it, developed it, manufactured it. Ranging from issues of form to material to it's architecture, to how it connects to you, how you touch it, how you hold it. Every object intentional or not speaks to who put it there. (upbeat music)
Contents
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Air-Chair2m 14s
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(Locked)
Opening titles44s
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Morning objectives2m 35s
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Smart Design5m 6s
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Dieter Rams3m 17s
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Jonathan Ive5m 24s
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Form and function3m 33s
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The Bouroullec Brothers4m 19s
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Marc Newson3m 33s
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IKEA, Paola Antonelli2m 5s
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Target, Rob Walker2m 21s
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Chris Bangle3m 47s
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Hella Jongerius3m 27s
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Karim Rashid4m 29s
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David Kelley and Bill Moggridge4m 51s
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Naoto Fukasawa4m 12s
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Sustainability1m 40s
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IDEO9m 11s
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Dunne & Raby3m 49s
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Closing thoughts2m 8s
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The hurricane's coming1m 49s
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Credits1m 1s
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