From the course: Introduction to Business Analytics
Join today to access over 24,200 courses taught by industry experts.
Sales data
From the course: Introduction to Business Analytics
Sales data
- Sales data is very important. When you're making sales you're collecting data. And the amount of data available from just a few hundred sales can tell you a whole lot about who, what, where and how your sales are occurring. This is important because when you have this data, it's easier to retarget existing customers or targeting customers that are similar to your existing base, rather than go after brand new customer or markets. You want to accentuate your positive trends. The fact is when you make a sale, your customer is voting with their dollar, and you should definitely listen. There's a chance that you have fully penetrated the market on your biggest sales trend. And in order to grow you need to find another plan of action. What I'm saying is that uncovering sales trends affords you some priority in your decision making process. Understand where things are going well and try to grow. But when inevitably you hit a…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.