From the course: Google Ads Essential Training
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Ad groups in Google Ads - Google Ads Tutorial
From the course: Google Ads Essential Training
Ad groups in Google Ads
- [Instructor] We're here on the campaigns overview page, and next I want to show you Ad groups. We can start by hovering over Campaigns on the left-hand navigation and choosing Ad groups from underneath the Campaigns menu. Here you'll see all the ad groups across all of your campaigns, but as we've seen, if I select a campaign from the filter above, I can view the ad group specific to just a particular campaign. Now across Google, whenever you see a plus icon and that'll gimme the option to create a new ad group associated with the campaign that I was in. This would work much the same way. If you click the plus icon on an ad or a plus icon on a campaign, you get to follow that associated wizard. As you can see, it's really straightforward to find and interact with Ad groups.