Branding Guidelines 101: Where Design Meets Marketing Preview

Branding Guidelines 101: Where Design Meets Marketing

With Kladi Vergine Liked by 462 users
Duration: 1h 12m Skill level: Beginner + Intermediate Released: 2/1/2023

Course details

Branding is increasingly important to a company’s success. In this course, award-winning designer, strategist, author, and mentor Kladi Vergine shares her branding magic, including all her brand guideline best practices. Kladi gives you an overview of what brand guidelines are and why they're important for any business. She explores the various formats that brand guidelines can be presented as. Kladi dives into the marketing and design components that make up the guidelines, including mission and values, logos, photos, style guides, and more. She also shows how to use Adobe to store your assets. Plus, Kladi shares her best practices for dialing in the brand guidelines layout and styling and, finally, publishing what you’ve created.

This course was created by Kladi Vergine. We are pleased to host this training in our library.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

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Contents

What’s included

  • Practice while you learn 1 exercise file
  • Test your knowledge 7 quizzes
  • Learn on the go Access on tablet and phone

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