Campaign Manager is LinkedIn’s self-service ad management tool that helps you create, launch, and evaluate the performance of your LinkedIn ad campaigns. To launch ad campaigns with Campaign Manager, you need to set up four entities: Here’s an…

The LinkedIn Customer Learning Centers and Marketing Labs are sites that offer free online courses about LinkedIn Talent, Sales, and Advertising solutions to help you discover customer learning content.   To access these sites, you must…

You can navigate between pages in Campaign Manager to set up, manage, and measure your advertising campaigns and account assets. To navigate between pages in Campaign Manager, you’ll primarily use the menu on the left side of the page. The left menu…

When you sign in to Campaign Manager, you’ll start on the Overview page. You can use the Overview page to gain insight into the overall performance of your advertising campaigns on LinkedIn. If you’re new to Campaign Manager, you’ll also see tips to…

When you create a new ad campaign in Campaign Manager you‘ll be prompted to select a marketing objective. Objectives allow you to customize your campaign to achieve desired marketing results. The objectives support the three tiers of the marketing…

Campaign Manager is LinkedIn’s online tool for creating and managing ad accounts and campaigns. To go to Campaign Manager from your LinkedIn homepage: Related Tasks Create an ad account in Campaign Manager as a new advertiser Manage notifications…

Learn more about what comes next after you launch an advertising campaign, whether through Campaign Manager directly or by boosting a post from your LinkedIn Page.   After launching a campaign, it can be helpful to…

Create a Business Manager account so your organization can centrally manage its ad accounts, LinkedIn Pages, and the people and businesses that work on them. To create a Business Manager account: After you create a Business Manager account, you…

Business Manager allows large organizations to centrally manage their ad accounts, LinkedIn Pages, and the people and businesses that work on them. To get started with Business Manager:  Related tasks Learn more Create a Business Manager…

Business Manager is a platform that allows large organizations to centrally manage their ad accounts, LinkedIn Pages, and the people and businesses that work on them. With Business Manager, you can: Business Manager uses a two-tiered permissions…

When you run a LinkedIn ad campaign, your creatives appear in a variety of locations on LinkedIn. Learn more about where text, Sponsored Content, Sponsored Messaging, and Dynamic ads appear below. Text ads LinkedIn text ads appear: Learn more…

LinkedIn’s advertising cost is determined by an online auction system that allows you to place competitive bids for your ads to win placement. When you run ads, you compete with other advertisers who want to reach a similar target audience. Whenever…

When you advertise on LinkedIn, an auction system determines when your ad is served and how much you’ll pay for the ad. Your ad competes in the auction against other ads with the same format and similar target audience. The auction multiplies bid…

You must associate a LinkedIn Page with your ad account to create ads or utilize all features in Campaign Manager. If needed, you can quickly create a Page for your company or organization when creating a campaign or editing your ad account settings…

To access or take action in a LinkedIn Ads account, you need to be assigned the correct user role. Each user role grants permission to take different actions in Campaign Manager. User roles can help you manage your ad account by creating a system of…

When you accept a Business Manager invitation and confirm your identity, you'll associate your work email with your LinkedIn profile to create a Business Manager profile. You’ll use this new profile to access Business Manager and the ad accounts and…

The LinkedIn Ad Grants program offers eligible nonprofits the ability to apply for free advertising on the LinkedIn platform. Eligible organizations are nonprofits that are focused on the following areas:Diversity, equity, and inclusionEconomic…

The notifications center on LinkedIn Campaign Manager provides alerts about actions related to your ad campaigns. Notifications for all your ad accounts are accessible from the Notifications icon in the top navigation bar of your Campaign Manager…

You can manage the following account settings for your ad account: To manage account settings: Note: You must have the correct user role permissions on the ad account to access some settings. Learn more about account user roles…

After you’ve set up one ad account in Campaign Manager, you may want to create additional ad accounts, depending on the size and scale of your advertising needs. Examples of when you may need multiple ad accounts include:  To create additional…

You can add a user to your LinkedIn Ads account to perform tasks like viewing, editing, or creating campaigns and ads.  When adding a user to an account, keep in mind:  To add a member to an ad account: Related tasks Learn more You can…

Campaign Manager is LinkedIn’s self-service ad management tool that helps you create, launch, and evaluate the performance of your LinkedIn ad campaigns. The first step to get started with Campaign Manager is to create an ad account. To create an…

To access LinkedIn Marketing Solutions Help: If you’re unable to locate the answer to your questions, please contact us directly for LinkedIn Marketing Solutions assistance. Related tasks Access ad accounts in Campaign Manager Sign in to your…