Why be a follower when you can be a leader? Conducting original research or going in-depth on a topic takes time, money, and effort. But it pays off. Once you publish it online, people are more likely to direct people to your site instead of a rival brand. #digitalmarketing #marketingtrends #digitaltrends
About us
Founded in 1981, YPM is considered the premier and respected leader in providing high quality, cost-effective digital media and print solutions. Our comprehensive suite of lead generation services spans across media channels including digital media service, organic optimization, paid and local search, mobile and interactive media advertising, online brand management, and social media marketing.
- Website
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http://www.ypm.com
External link for YPM
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Irvine, CA
- Type
- Privately Held
- Founded
- 1981
- Specialties
- Digital Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Paid Search Management, Yellow Page Advertising, and Internet Yellow Pages
Locations
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Primary
18400 Von Karman Ave
Irvine, CA 92612, US
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401 The West Mall, Suite 710
Etobicoke, Ontario M9C 5J5, CA
Employees at YPM
Updates
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Low-quality content is like fool's gold. It doesn't matter how much you have. It won't get you anything. You need a deep mine if you want to hit pay dirt, so focus on quality over quantity. One great article will do more for your search ranking than a dozen second-rate ones. #digitalmarketing #marketingtrends #digitaltrends
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AI's not a rocket; it's a booster. It can't take your content to the moon, but when used right, it can help you get there faster. It's great at generating outlines and suggesting the compelling words, phrases, and syntax you need to give your writing some extra juice. #digitalmarketing #marketingtrends #digitaltrends
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We understand you're an expert in your space. What you know could fill an encyclopedia, but it would take too long to read. So break it up! Content clusters let you get to the point while proving you're the best person to answer the questions users plug into their search engines. #digitalmarketing #marketingtrends #digitaltrends
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Google loves a know-it-all. Their new Search Generative Experience (SGE) is gaining momentum and prioritizes content that covers an entire topic. So show off your knowledge. Write as much as you need to. If a detail seems useful, throw it in! #digitalmarketing #marketingtrends
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Some trees stay green year-round. Some content does too. No matter how long it's been, it's still fresh as the day you published it. Lists, case studies, how-to-guides - investing in these types of articles helps drive traffic to your site for weeks, months, and even years. #digitalmarketing #marketingtrends #digitaltrends
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AI content is like a knock-off handbag. It looks good, but if customers catch you selling it, you're in deep brand trouble. Quality content can't be faked and Google penalizes brands that try. YPM provides the touch you need to produce trustworthy, web-optimized writing. #digitalmarketing #marketingtrends #digitaltrends
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A hard fact about mountain climbing: there are no shortcuts. To get to the top, you gotta put in the work. Experience, expertise, authoritativeness, and trustworthiness are the routes you follow to be #1 on Google SERP. If you don't know it, let our experts guide the way. #digitalmarketing #marketingtrends #digitaltrends
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Architecture and web development have one rule in common: the bigger it is, the more important it is. By playing with size and scale, YPM tells viewers where to look, ensuring vital information doesn't get lost. #digitalmarketing #marketingtrends #digitaltrends
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Web developers don't need to spend as many years in school as Sigmund Freud, but they need some grounding in human psychology. Good websites reflect the human mind and how it behaves. Even the way you arrange text can trip up viewers if it doesn't match their reading patterns. #digitalmarketing #marketingtrends #digitaltrends