From user research to prototyping and testing, our approach emphasizes the importance of forging deep, personal connections and delivering tailored solutions that exceed expectations. Learn more about the design discovery process that makes this possible. #cx #design #personalization
Variate
Design Services
We transform ambitious companies into unrivaled brands with extraordinary customer experience design.
About us
Our world-class team has unrivaled expertise in design strategy, experience design, design delivery, design systems, and design operations. Since 2009, we've used that expertise to lead 200+ digital projects that have reached more than 900 million consumers globally. From startups with big dreams to established businesses seeking to differentiate themselves, we partner with organizations of all sizes and industries to bring their visions to life and drive real-world impact. Ambitious companies like Marriott International, Carnival Cruise Line, Macy’s, Stanley Black & Decker, Amerant Bank, and many others, have seen the transformative power of our designs firsthand. From increased revenue, conversion rates, and customer retention to more efficient, streamlined processes, our customer-centric approach incorporates every touchpoint in the customer journey to deliver an experience that is truly extraordinary. Commercial and Government Projects GSA Multiple Award Schedule (MAS) SINs: 541511, 541511S
- Website
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http://variate.com/
External link for Variate
- Industry
- Design Services
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2009
- Specialties
- User Experience, Technology, Interface Design, customer experience, design systems, mobile apps, growth, design services, design operations, design culture, Washington, DC, Miami, New York, design leadership, design process, design, creative, personal touch, enterprise, and GSA Multiple Awards Schedule
Locations
Employees at Variate
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Brooks Martin
CX/UX, Digital Product, Entrepreneur, Advisor
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Miles Kemp
Founder & CEO | CX/UX Design Leader | Entrepreneur | Empowering Brands & Teams Through Transformative Design & Leadership
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Brooke Corcos
Senior UX Designer at Variate
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Vito Mansilla
Experience Director & Founder @ Mia AI
Updates
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Just as Willy Wonka’s factory became the preferred choice for anyone craving a magical experience, exceptional CX can set your business apart in a crowded marketplace too. Explore how innovation, personalization, and sensory immersion transformed ordinary interactions into story-worthy moments in the recent "Wonka" movie, and discover how you can apply these sentiments to your own customer experience strategy. #cx #wonka #innovation #experiencedesign
Transforming CX Strategy: How 'Wonka' Sweetens the Customer Journey
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As the impact of #AI continues to grow exponentially, integrating it into your CX strategy is crucial. Here's why: 🔹 Personalization at Scale: AI enables brands to offer personalized experiences to each customer, a key differentiator in today's market. From tailored product recommendations to individualized support, AI makes it all possible. 🔹 Efficiency and Accessibility: AI-powered tools like chatbots and virtual assistants provide customers with instant, 24/7 support, streamlining interactions and enhancing satisfaction. 🔹 Predictive Analytics: AI's ability to analyze vast amounts of data helps brands anticipate customer needs and preferences, leading to proactive service and product development. 🔹 Continuous Learning: AI systems learn and evolve from interactions, ensuring that customer experiences continue improving over time. #CXdesign #experiencedesign
Incorporating AI Into Your CX Strategy: Insights for a Competitive Edge
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Banking is a nearly universal, yet wildly personal, need. To better understand and serve the unique needs of their customers, we collaborated with Amerant Bank to conduct user research and adapt the content, features, and design of their desktop and mobile websites. The partnership resulted in: - 4x new leads - 30% increase in website engagement How can we help you better connect with your customers? #cxdesign #websiteoptimization #userresearch
Amerant Bank Success Story | Variate
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Creating effective customer journeys starts with understanding your audience. Our Customer Experience workshops focus on: 📌 Building detailed customer personas. 📌 Identifying key brand touchpoints. 📌 Tailoring strategies for each journey stage. Join us and master the art of crafting journeys that resonate with your customers' needs and goals. #CXWorkshop #CustomerExperienceDesign
Customer Experience Design Workshop | Variate
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Our team is hard at work on some extraordinary things 👀 #design #designinspiration
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Loyal customers deserve (and expect) to be rewarded. When designing loyalty programs, it's important to focus on these key elements: - A Seamless Omnichannel Experience - Personalization - Mobile Experience - Structured Rewards System - Cross-Brand Flexibility - Exclusive Experiences & Benefits - Effective Communication Strategies - Customer Feedback By focusing on user experience, personalization, and seamless integration across platforms, you can create a program that not only rewards loyalty but also fosters a lasting relationship with your customers. #loyaltyprograms #brandloyalty #customerexperience
How to Design an Effective Loyalty Program
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Customer journey mapping is not just a tool; it's a necessity in today's market. Our approach allows you to: ✔️ Step into your customers' shoes. ✔️ See your business from their perspective. ✔️ Create extraordinary experiences. Learn how to turn your prospects into lifelong brand advocates with our seamless guide. #CX #CustomerJourney #CustomerJourneyMapping
From Prospects to Advocates: Your Guide to Mapping the Customer Journey
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