The Trade Group

Last week, we officially entered Phase 3 on a new custom exhibit design. In case you were wondering about the different phases... Phase 1: listen & discover our partner's vision and goals. Phase 2: design & refine the ideal physical manifestation of their brand. Phase 3: build from scratch with our in-house wood, metal, and graphics shops. Phase 4: preview the exhibit for quality control and any last-minute changes. Phase 5: implement the new exhibit on the show floor. Over the next few weeks, we'll share exclusive sneak peeks, progress updates, and a glimpse into the craftsmanship that makes each element stand out. Keep an eye out for the grand reveal this January at the National Automobile Dealers Association (NADA) Show in New Orleans. That is now 5 weeks away! Go to our YouTube Channel for more updates. #EventMarketing #NADA2025 #ExhibitDesign

🚨 Warning: Events on your calendar are closer than they appear! Gamescom 2025 is just around the bend, and the early bird discounts are here. Have you started thinking about your booth strategy yet? We specialize in crafting award-winning booths that drive engagement and deliver results. From game launches to immersive brand activations, our gaming experts are ready to bring your vision to life. 📅 The countdown has begun. Don’t let Gamescom pass you by—reach out today!

This week, we conducted a (very serious) poll to find out our coworkers' favorite Thanksgiving side dish. Some answers were surprising—pecan pie as a side dish definitely raised some eyebrows. Can you guess which dish took the trophy? Share your favorite Thanksgiving side dish in the comments below! #thanksgiving #thetradegroup #turkey

We're just 3 months out from Intersolar 2025—get started today! Intersolar is the world's leading exhibition series for the solar industry and its partners. Our dedicated renewable energy team—Austin Montgomery and Heather Flynn Revett brings extensive experience in developing tailored strategies that boost your brand and deliver significant outcomes. They know what it takes to succeed in the energy sector; they have done it for their clients' time and time again! Let us help you shine at Intersolar 2025. Don’t wait—reach out to Austin and Heather today! #Intersolar2025 #SolarEnergy #Intersolar

Newline Interactive – Americas booth at #CITE2024 delivered an unforgettable, tech-focused experience! Massive screens demonstrated the sleek interfaces and dynamic capabilities of their displays, showcasing how their technology changes the game for collaboration and engagement in both education and business. Attendees were drawn to hands-on demos, exploring the seamless functionality and versatility of Newline’s innovative technology. #TheTradeGroup #CITE2024 #NewlineInteractive

The countdown to RSA 2025 is on—only 5 months to go! We are proud to have years of experience designing impactful booths for RSA, one of the world’s largest and most prestigious cybersecurity events. Take a look at these standout designs we created RSA 2024! Our dedicated cybersecurity team, Robin Schwarz and Madeline Sweeney Antonelli understand the unique challenges and opportunities of this industry, delivering tailored solutions that elevate brands, engage audiences, and drive results. We know what it takes to make your presence unforgettable at RSA. Let us help you secure your spot in the spotlight at RSA 2025. Don’t wait—click this link to start designing your perfect trade show booth: https://hubs.li/Q02YBmSS0 #RSA2025 #Cybersecurity #TheTradeGroup #RSAConference

Introducing Heather Flynn Revett, one of our Account Executives that works on Austin Montgomery's team of automotive and renewable energy-focused exhibit designers! #TheTradeGroup

ISC West 2025 is less than 5 months away! As the largest security industry trade show in the U.S., ISC West is where cutting-edge technologies meet industry leaders. We’ve partnered with some of the biggest names in security—let us help your brand make a powerful impact on the show floor. Click the link in the comments to discover how we can elevate your ISC West experience and secure your spot with a standout exhibit. #ISCWest2025 #TheTradeGroup #ExhibitDesign

We want to express our deep and heartfelt gratitude to our military veterans and all who have served. We're fortunate to have incredible military family members as part of The Trade Group team, and we are so appreciative of the leadership, resilience, and dedication they bring to our mission every day.

🚁 Helifab's booth showcased a clean, purposeful design. A full-sized helicopter cabin took center stage, giving attendees a hands-on experience, while minimalist graphics focused on one powerful message. For more in-depth conversations, a cozy, private meeting space offered a welcome escape from the bustling show floor. With dynamic video playing key highlights, Helifab’s booth became a tool for their team to deliver an experience worth remembering.  #TheTradeGroup #AMTC2024