On this week's episode of Talks With TSS we sit down with the amazing Ellie Juengel. Ellie dives into how documenting her wedding planning led to a full-time career. She gets vulnerable about pivoting her content over the years and the power of a caring audience that allows her to grow! Ellie is candid, kind, and overall a delight! One of our creators since 2021, we have loved to see her blossom and be by her side as she grows ❤️. To many more years of this amazing collaboration - sincerely thank you Ellie for joining us. Full episode out now on our YouTube!
The Sociable Society
Advertising Services
Los Angeles, CA 5,483 followers
Creator Management and Brand Partnerships Agency.
About us
At The Sociable Society, we are more than just an influencer marketing agency — we are architects of connections, creators of experiences, and catalysts for success. Since 2015, The Sociable Society (TSS) have been pioneers in the influencer sphere, delivering powerful and scalable influencer marketing solutions that consistently generate measurable results. As a hybrid agency, we also offer exclusive representation of 200+ creators (Creator Management Division) keeping us at the cutting edge of industry trends and positioning clients and creators for maximum impact. Our Brand Partnerships division works closely with brands who need accelerated support and scaling of their influencer initiatives. Our tech-forward approach, supported by partnerships with TikTok, Meta, and YouTube, provides access to exclusive tools and deep reporting insights. Our mission is to help clients unlock the full potential of influencer marketing, strengthen their digital brand presence, and soundly deliver on their KPIs.
- Website
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http://www.thesociablesociety.com
External link for The Sociable Society
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Los Angeles, CA
- Type
- Privately Held
- Founded
- 2015
- Specialties
- Branded Campaigns, Influencer Marketing, Social Media, and Product Seeding
Locations
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Get directions
3825 McLaughlin Ave
Los Angeles, CA 90066, US
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Get directions
1090 Homer Street
Vancouver, BC V6B 2W9, CA
Employees at The Sociable Society
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Jasmine Sostegno
Business Affairs/Attorney
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Emily Fonda
Co-Founder, The Sociable Society. Leading influencer management and brand partnerships agency.
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Ludmila Leder Apatini
Traductora Técnica, Científica y Literaria en Inglés | English <> Spanish Translator | Digital Marketing | Influencer Marketing | ADS | Trafficker…
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Dayna Ashame
Senior Creator Manager at The Sociable Society
Updates
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Want to know the secret behind our incredible remote team? Hint: it's not what you'd expect. We're sharing our unconventional approach to finding and nurturing exceptional talent ⬇️
CoFounder at The Sociable Society | Influencer Marketing | Creator Management | Brand Partnerships | Advisor
If you want to build an amazing remote team, stop obsessing over experience and start looking for unteachable traits. When we decided to become a fully #remote agency, we were able to tap into talent and perspectives from across the country. After all, if we're representing #creators nationwide, shouldn't our team reflect that diversity? Here's what we've learned about building a strong remote team: The "teachable:" 👉 Industry knowledge 👉 Technical skills 👉 Platform expertise 👉 Marketing strategies The "unteachable" (...what we actually hire for): 👉 Drive 👉 Attitude 👉 Natural curiosity 👉 Communication style 👉 Competitive spirit 👉 Cultural alignment Culture comes first. We're collaborative, supportive, success-driven, and genuinely passionate about this industry. Skills can be taught, but enthusiasm is innate. A decade ago, we had to hire people and "figure it out together" because #influencermarketing was so new. Now we have candidates with 10+ years of experience. But you know what? We still prioritize those unteachable traits over experience every time. What traits do you look for that can't be taught?
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Every once in a while, you meet someone who just makes everything work smoothly, and for us at The Sociable Society, that's Monserrat Fernandez. She pivoted from fashion PR to accounting with a grace that still amazes us, bringing this incredible calm-under-pressure energy that turns potential chaos into perfectly executed plans. What makes Monserrat truly special isn't just her number-crunching skills, but her ability to light up our team with her positive spirit and genuine love for collaboration. From working alongside her sister to maintaining her zen during our busiest seasons, she's not just an employee—she's a key part of our TSS family that we're incredibly proud to have on board. Learn more about Monserrat Fernandez in our newest blog!
Paying Creators: Meet Monserrat Fernandez, TheSociableSociety
https://thesociablesociety.com
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New Talks with TSS episode alert 🎧 Sitting down with Elexis Willingham such a pleasure and honor for us here at TSS! From navigating life as an aesthetician to building her content creator world, she's got stories that'll make you want to take notes. We're talking honest career moves, real talk about breaking through barriers, and legit advice for anyone wanting to create their own path. Trust us, you'll want to tune in!
The Elexis "Shaielexis" Willingham Interview | Talks With TSS | Episode 5 with Emily Fonda
https://www.youtube.com/
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This Month at TSS: New Creators, Campaign Wins, and Influencer Marketing Trends!
December Creator Newsletter
The Sociable Society on LinkedIn
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Happy 1 year, the one and only Shawn Jacobson! 🎉 From day one, Shawn has been an absolute rockstar as a creator manager. Her strategic vision, authentic connections, and unwavering support for our creators have been game-changing. You have absolutely killed it this year! We here at The Sociable Society are so proud of you and all you've done! Cheers to many more 🥂
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In the ever-evolving world of influencer marketing, we've learned that success is about much more than just numbers. Here at The Sociable Society, we've refined our approach to creator partnerships, moving beyond surface-level metrics to discover truly impactful collaborations. See our co-founder's 4-point framework for vetting creators:
CoFounder at The Sociable Society | Influencer Marketing | Creator Management | Brand Partnerships | Advisor
A lot has changed in #influencermarketing since 2015, but some fundamentals remain timeless. The biggest shift? We've moved away from vanity metrics. Gone are the days when follower counts were everything. Today's creator evaluation is far more nuanced. Here's our current framework for vetting #creators: 1️⃣ Audience quality over quantity: Raw numbers mean nothing if your US campaign reaches 40% Brazilian viewers. We analyze engagement rates, geographic distribution, and demographic alignment to ensure every partnership makes sense. 2️⃣ Content assessment beyond beautiful content: We're looking for consistency and that undefinable "wow factor" that makes a creator stand out in their space. 3️⃣ Career commitment: What’s fascinating is that being a "creator" is now a legitimate career path. Kids aren't just saying, "I want to be a movie star" — they're saying "I want to be a content creator." 4️⃣ Niche specificity: 2015: "I'm an influencer" 2024: "I'm a sustainable fashion creator focused on capsule wardrobes for working moms" But here's what hasn't changed… The best creators still make you feel something. Whether it's joy, inspiration, or curiosity — genuine emotional connection remains the gold standard. What qualities do you look for in creators for your brand partnerships?
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After nearly eight years in digital marketing, Dayna Ashame was ready for a change - and found her perfect match in influencer management. "I'm a people person and love building connections," she shares. "Influencer management gave me the chance to combine that with the strategic side of my work that I loved. It felt like the perfect shift, and I haven't looked back since." What drew her to TSS? Our transparency and genuine care in an often cutthroat industry. "Jay and Emily put people first - not just creators, but managers too," Dayna explains. Her unique skill? A strategic mindset that uses data and insight to drive creativity. "It's like putting together a puzzle - finding the right pieces to create something beautiful." When picking creators, Dayna Ashame looks for three key things: a unique perspective, consistency, and a strong purpose. Her biggest reward? "Helping people achieve their dreams! There's no better feeling than when a creator shares a goal with you, and you work together to make it happen." Her advice for those entering the creator economy? "Bring discipline, patience, and resilience - if you're willing to put in the work, the opportunities are endless!" Welcome to the team, Dayna Ashame! Get to know more about Dayna in our Team Spotlight live on our blog now. P.S. Everyone go wish Dayna a Happy Birthday! It is today <3.
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