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Turning 1 LinkedIn DM into a $1B SaaS idea ⤵ Barbra Bannon and I met over a year ago Our journey started like this: 1 DM → 1 phone call → 1 afternoon brainstorming biz ideas In the past 18 months We brainstormed many business ideas Each time a better and better idea But how do we pick the right one to start with? So we put our Alex Hormozi thinking cap on. Alex talks about how certain human experiences like: - falling in love - getting divorced They are virtually guaranteed to occur in society. So by focusing on these universal experiences businesses can tap into markets with consistent demand. * this is how you create $1B solutions * So what human experience could we solve? Divorce enters the chat. Why? People will fall in love. People will fall out of love. As a matter of fact: In the US, 42% of marriages end in divorce. And we are no strangers to it either. My parents got divorced when I was 4 years old And Barbra Bannon got divorced when she was 29 Here's a glimpse into Barbra's story: ↳ She got divorced at 29 ↳ She co-owned a successful business at the time ↳ Hired a family law attorney with no business law background. ↳ She walked away with $20K and her car ↳ At 29, she had to start her life all over again Due to poor legal advice: ↳ She lost over half a million dollars ↳ Learned some business lessons the hard way. So how can we make a difference? Enter SmartSplit - our AI advisors that help simplify divorce Here's 3 ways SmartSplit can help: ↳ Streamline your divorce procedures: Organize your legal docs for efficient lawyer interactions. ↳ Improve communication: Have clear and professional conversations with your ex and lawyer. ↳ Personalized advice: Help you understand your legal options and preps you for attorney meetings. Here's how you can get involved: ↳ Sign up for the waitlist (link in comments) ↳ Tag someone who could benefit from SmartSplit ↳ Share this with others going through divorce