ROKA

ROKA

Sporting Goods Manufacturing

Austin, Texas 8,417 followers

We design and build the finest performance eyewear and technical gear on the planet.

About us

ROKA was founded in a garage in Austin, Texas by two former Stanford All-American swimmers on a mission to redefine the standard for performance design. In just four years we’ve earned more than 30 patents and built an industry-leading and award-winning in-house design and development team that engineers the most technical eyewear and gear on the planet. Our athletes have won numerous world titles, including Olympic gold in triathlon and speed skating, as well as taking multiple Tour de France cycling stages wins and the Dakar Rally. We design our products to accomplish the impossible in order to make sure they'll perform for anyone, anywhere—no matter how big or small the challenge.

Website
https://www.roka.com
Industry
Sporting Goods Manufacturing
Company size
51-200 employees
Headquarters
Austin, Texas
Type
Privately Held
Founded
2013
Specialties
Eyewear, Triathlon Race Apparel, Swimming Tools & Equipment, Goggles, Swimwear, Wetsuits, and Eyeglasses

Locations

Employees at ROKA

Updates

  • View organization page for ROKA, graphic

    8,417 followers

    With a future as bright as Lucy Charles-Barclay’s, she’s going to need some new shades 😎 We’re thrilled to expand our partnership with the reigning IRONMAN® World Champion—not only sponsoring Lucy Charles-Barclay for the swim but also equipping her with cutting-edge performance eyewear. As she sets her sights on new challenges at the T100 Triathlon World Tour, we’re excited to collaborate with Lucy and unlock even more innovation for eyewear. We can’t wait to see where this year takes you, Lucy!

    • No alternative text description for this image
  • View organization page for ROKA, graphic

    8,417 followers

    ROKA 🤝 CrossFit 🤝 Tia-Clair Toomey-Orr We’re thrilled to announce that we are partnering with the CrossFit Games and welcoming Tia to our team of athletes!  🎉 "We started ROKA to empower athletes to reach their full potential. Partnering with the CrossFit® Games aligns perfectly with that mission,” says Rob Canales, Co-Founder and CEO of ROKA. “This year, we’re excited to expand our impact in the fitness community and provide CrossFit® athletes with the best performance eyewear and swimwear for training and competition." As ROKA builds on its investment in the CrossFit® community, we're also thrilled to welcome Tia-Clair Toomey-Orr, a six-time CrossFit® Games winner and Olympic weightlifter, to their esteemed athlete roster. “I have been wearing ROKA sunnies for years through my training and competition. Not only do they look good and have great styles but they are light and feel secure on my head when performing all the activities I do on a daily basis. I am so excited to finally be joining the ROKA team.” Known for her exceptional athleticism, perseverance, and dedication, Toomey-Orr perfectly embodies the spirit of ROKA's brand. Athletes and fitness enthusiasts around the world can look forward to seeing Toomey-Orr sporting ROKA sunglasses and wetsuits during the upcoming CrossFit Games. To celebrate the addition of Toomey-Orr to their athlete roster, ROKA is giving away the chance to win a workout with her at ROKA headquarters in Austin, TX. Enter to win: https://lnkd.in/gqcebJCE

    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image

Similar pages

Browse jobs

Funding

ROKA 8 total rounds

Last Round

Series unknown

US$ 17.8M

See more info on crunchbase