RentScale

💙 At RentScale, we’re here to help you 𝗔𝘁𝘁𝗿𝗮𝗰𝘁, 𝗖𝗼𝗻𝘃𝗲𝗿𝘁, and 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝘆 more clients you LOVE! 💙 Say goodbye to headaches—no prescription required. We’ve got the solutions you need. 💆♀️ Ready for a headache-free Friday? Learn more by booking a call with our team today: https://lnkd.in/ePvf-Kjq

📹 𝗦𝗻𝗲𝗮𝗸 𝗣𝗲𝗲𝗸 𝗮𝘁 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿'𝘀 𝗦𝗸𝗶𝗹𝗹 𝗗𝗲𝘃 + 𝗬𝗼𝘂𝗿 𝗜𝗻𝘃𝗶𝘁𝗲 𝘁𝗼 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿! 💡 "𝗧𝗿𝘂𝘀𝘁 𝗶𝘀 𝘁𝗵𝗲 𝗰𝘂𝗿𝗿𝗲𝗻𝗰𝘆 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀." 💡 In this powerful clip, ScaleClub coach Reece shares a game-changing insight from the Outbound Conference presented by Sales Gravy: "𝘐𝘧 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 𝘭𝘰𝘸 𝘵𝘳𝘶𝘴𝘵, 𝘺𝘰𝘶'𝘳𝘦 𝘴𝘦𝘭𝘭𝘪𝘯𝘨 𝘢𝘵 𝘢 𝘥𝘪𝘴𝘤𝘰𝘶𝘯𝘵 𝘱𝘳𝘪𝘤𝘦. 𝘐𝘵’𝘴 𝘯𝘰𝘵 𝘫𝘶𝘴𝘵 𝘢𝘣𝘰𝘶𝘵 𝘱𝘳𝘪𝘤𝘦—𝘪𝘵’𝘴 𝘢𝘣𝘰𝘶𝘵 𝘦𝘢𝘳𝘯𝘪𝘯𝘨 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘵𝘰 𝘵𝘩𝘦 𝘯𝘦𝘹𝘵 𝘤𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯. 𝘐𝘧 𝘵𝘩𝘦𝘺 𝘥𝘰𝘯’𝘵 𝘵𝘳𝘶𝘴𝘵 𝘺𝘰𝘶, 𝘵𝘩𝘦𝘺’𝘭𝘭 𝘥𝘦𝘧𝘢𝘶𝘭𝘵 𝘵𝘰 𝘵𝘩𝘦 𝘭𝘰𝘸𝘦𝘴𝘵 𝘤𝘰𝘮𝘮𝘰𝘯 𝘥𝘦𝘯𝘰𝘮𝘪𝘯𝘢𝘵𝘰𝘳: 𝘱𝘳𝘪𝘤𝘦." Our Skill Development Session is just one of the many ways we help our 𝟴𝟬+ 𝗦𝗰𝗮𝗹𝗲𝗖𝗹𝘂𝗯 𝗺𝗲𝗺𝗯𝗲𝗿𝘀 level up their sales game. Every month, BDMs across North America join us to learn strategies that help them close more doors and get recognized for their wins. 🚨𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗲𝗲 𝘄𝗵𝗮𝘁 𝗦𝗰𝗮𝗹𝗲𝗖𝗹𝘂𝗯 𝗶𝘀 𝗮𝗹𝗹 𝗮𝗯𝗼𝘂𝘁?🚨 We’re inviting 𝗬𝗢𝗨 to join our December Skill Dev session this Friday, 12/20, at 1 PM EST—complimentary! 👋 DM us your email address to reserve your spot, and we’ll send you the invite. Don’t miss this chance to learn actionable strategies to grow your business!

𝗧𝗵𝗲 𝗦𝗹𝗼𝘄 𝗦𝗲𝗮𝘀𝗼𝗻 𝗜𝘀 𝗥𝗲𝗮𝗹 – 𝗪𝗵𝗮𝘁'𝘀 𝗬𝗼𝘂𝗿 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗧𝗼 𝗦𝘁𝗮𝘆 𝗔𝗵𝗲𝗮𝗱? Peter Lohmann from 𝗥𝗟 𝗣𝗿𝗼𝗽𝗲𝗿𝘁𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 pulled 6 years of data and confirmed what many property management companies feel—𝘛𝘩𝘢𝘯𝘬𝘴𝘨𝘪𝘷𝘪𝘯𝘨 𝘵𝘰 𝘕𝘦𝘸 𝘠𝘦𝘢𝘳’𝘴 𝘪𝘴 𝘵𝘩𝘦 𝘴𝘭𝘰𝘸𝘦𝘴𝘵 𝘵𝘪𝘮𝘦 𝘧𝘰𝘳 𝘭𝘦𝘢𝘴𝘪𝘯𝘨 𝘢𝘯𝘥 𝘰𝘸𝘯𝘦𝘳 𝘭𝘦𝘢𝘥 𝘧𝘭𝘰𝘸, with a ~50% drop-off in winter. He compared his findings to 𝗥𝗲𝗻𝘁𝗦𝗰𝗮𝗹𝗲’𝘀 𝗦𝗰𝗼𝗿𝗲𝗯𝗼𝗮𝗿𝗱, where we track doors closed and lead volume across the country: ✅ Seasonality is real (with a pop in April) ✅ RentScale clients generally don’t see as much of a December slowdown Peter shares how his team is navigating this in his latest newsletter – link in the comments. ❓Do you see similar trends in your market? ❓What strategies do you use to maintain a steady flow of high-quality, brand-loyal leads year-round? Drop your thoughts below 👇

🎲 𝗥𝗲𝗮𝗹 𝗟𝗶𝗳𝗲 𝗠𝗼𝗻𝗼𝗽𝗼𝗹𝘆 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴: 𝗧𝗵𝗲 𝗣𝗮𝘁𝗵 𝘁𝗼 𝗚𝗿𝗼𝘄𝘁𝗵 𝗶𝗻 𝟮𝟬𝟮𝟱 🎲 Jennifer Merritt opened 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝘀𝘁𝗲𝗿𝘆 𝗟𝗶𝘃𝗲 with a powerful session that challenged us to rethink how we approach prospects. Her message? The way to growth and scale in 2025 is to become a 𝗥𝗲𝗮𝗹 𝗟𝗶𝗳𝗲 𝗠𝗼𝗻𝗼𝗽𝗼𝗹𝘆 𝗖𝗼𝗮𝗰𝗵. 🏠💡 𝙎𝙝𝙚 𝙖𝙨𝙠𝙚𝙙 𝙖 𝙩𝙝𝙤𝙪𝙜𝙝𝙩-𝙥𝙧𝙤𝙫𝙤𝙠𝙞𝙣𝙜 𝙦𝙪𝙚𝙨𝙩𝙞𝙤𝙣: 👉 Are you focusing on the property management side of things when talking with prospects—𝘵𝘩𝘦 𝘥𝘰𝘸𝘯𝘴𝘪𝘥𝘦, the part they don’t want to hear? 👉 Or are you shifting the conversation to real estate investing—𝘵𝘩𝘦 𝘶𝘱𝘴𝘪𝘥𝘦, the dream, and the possibilities that excite them? Jen’s insight reminded us that our language matters. When we position ourselves as partners in building their investment empire, we create more trust, excitement, and opportunities to scale and MULTIPLY their business. The audience left with actionable strategies to flip the script and take their conversations to the next level. 🚀 What’s your biggest takeaway from Jen’s session? Share your thoughts below—let’s keep the inspiration going!

🌟 𝗦𝘁𝗲𝗽𝗽𝗶𝗻𝗴 𝗢𝘂𝘁 𝗼𝗳 𝗖𝗼𝗺𝗳𝗼𝗿𝘁 𝗭𝗼𝗻𝗲𝘀 𝗮𝘁 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝘀𝘁𝗲𝗿𝘆 𝗟𝗶𝘃𝗲! 🌟 One of the most memorable moments this year was led by Reece, one of our incredible ScaleClub coaches. He challenged attendees to take the stage and practice their cold call scripts 𝗟𝗜𝗩𝗘 in front of the entire audience! 🎤📞 It was no surprise that many of our 𝗦𝗰𝗮𝗹𝗲𝗖𝗹𝘂𝗯 members were the first to join the line—proving once again why they’re 𝘵𝘰𝘱 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘦𝘳𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺. Their courage and willingness to learn inspired the entire room, setting the tone for an interactive and high-energy session. 💪 Swipe through to see some of the brave participants in action and the energy in the room as they honed their craft. 👉 𝗪𝗵𝗼 𝘀𝗰𝗵𝗲𝗱𝘂𝗹𝗲𝗱 𝗮 𝘁𝗶𝗺𝗲 𝗯𝗹𝗼𝗰𝗸 𝘄𝗶𝘁𝗵 𝗥𝗲𝗲𝗰𝗲 𝘁𝗼 𝗰𝗼𝗹𝗱 𝗰𝗮𝗹𝗹 𝗮𝗳𝘁𝗲𝗿 𝘁𝗵𝗲 𝗲𝘃𝗲𝗻𝘁? Tell us about your successes—we’d love to celebrate with you!

🎙️ 𝗧𝗵𝗶𝘀 𝗪𝗲𝗲𝗸 𝗜𝗻 𝗣𝗠 𝗣𝗼𝗱𝗰𝗮𝘀𝘁: 𝗪𝗵𝗮𝘁 𝗜𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗨𝘀 𝗔𝘁 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝘀𝘁𝗲𝗿𝘆 𝗮𝗻𝗱 𝗟𝗲𝗮𝗱𝗦𝗶𝗺𝗽𝗹𝗲 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆🎙️ Last week, Austin was buzzing with two incredible events: 𝘚𝘢𝘭𝘦𝘴 𝘔𝘢𝘴𝘵𝘦𝘳𝘺 𝘓𝘪𝘷𝘦 and 𝘓𝘦𝘢𝘥𝘚𝘪𝘮𝘱𝘭𝘦 𝘜𝘯𝘪𝘷𝘦𝘳𝘴𝘪𝘵𝘺! 👉 Were you there? Let’s reflect on the biggest takeaways and inspirations for 2025. 👉 Missed it? Don’t worry—this episode has everything you need to catch up! Join Jeremy Pound and special guests this 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆, 𝟭𝟮/𝟭𝟮 𝗮𝘁 𝟯 𝗣𝗠 𝗘𝗦𝗧 to get ahead for 2025! 🎧 Catch the 𝐓𝐡𝐢𝐬 𝐖𝐞𝐞𝐤 𝐈𝐧 𝐏𝐌 podcast LIVE every other Thursday by following Strategic PM on Facebook, LinkedIn, YouTube and X!

At 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝘀𝘁𝗲𝗿𝘆 𝗟𝗶𝘃𝗲, we learned a powerful truth about communication: 𝘞𝘪𝘵𝘩𝘰𝘶𝘵 𝘢𝘵𝘵𝘦𝘯𝘵𝘪𝘰𝘯, 𝘯𝘰𝘵𝘩𝘪𝘯𝘨 𝘦𝘭𝘴𝘦 𝘮𝘢𝘵𝘵𝘦𝘳𝘴. Here are the 4 most common false assumptions we make when crafting messages: 1️⃣ We have people’s attention. 2️⃣ People care about what we’re talking about. 3️⃣ Everyone knows what we know and thinks like we think. 4️⃣ People remember most of what they see, hear, and read. 💡 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆: Attention is the foundation of any effective message—get that right, and the rest can follow. ❓ What’s your go-to strategy for grabbing your prospects’ attention and making them stop scrolling?

💙 𝗧𝗵𝗲 𝗧𝗵𝗿𝗲𝗲 𝗥'𝘀 𝘁𝗼 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝘆 𝗬𝗼𝘂𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 💙 At 𝙎𝙖𝙡𝙚𝙨 𝙈𝙖𝙨𝙩𝙚𝙧𝙮 𝙇𝙞𝙫𝙚, we explored how to grow your business through 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻, 𝗥𝗲𝗳𝗲𝗿𝗿𝗮𝗹𝘀, 𝗮𝗻𝗱 𝗥𝗲𝗽𝗲𝗮𝘁 Business: Here’s the quick breakdown: 1️⃣ 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻: Keeping the clients you love starts with a strong onboarding process—those first 100 days are critical. 2️⃣ 𝗥𝗲𝗳𝗲𝗿𝗿𝗮𝗹𝘀: Think like an investor—help your clients see the value in adding more properties to your management portfolio. 3️⃣𝗥𝗲𝗽𝗲𝗮𝘁 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀: Build deeper connections through recognition and storytelling that resonate with your clients. 💡 These strategies don’t happen by accident—they take thoughtful effort. 𝗤𝘂𝗲𝘀𝘁𝗶𝗼𝗻: 𝘞𝘩𝘢𝘵’𝘴 𝘰𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘺𝘰𝘶’𝘷𝘦 𝘥𝘰𝘯𝘦 𝘵𝘰 𝘤𝘳𝘦𝘢𝘵𝘦 𝘢 𝘭𝘢𝘴𝘵𝘪𝘯𝘨 𝘪𝘮𝘱𝘢𝘤𝘵 𝘰𝘯 𝘢 𝘤𝘭𝘪𝘦𝘯𝘵 𝘵𝘩𝘢𝘵 𝘩𝘢𝘴 𝘭𝘦𝘥 𝘵𝘰 𝘳𝘦𝘵𝘦𝘯𝘵𝘪𝘰𝘯, 𝘢 𝘳𝘦𝘧𝘦𝘳𝘳𝘢𝘭, 𝘰𝘳 𝘳𝘦𝘱𝘦𝘢𝘵 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴? Drop your ideas below! 👇

We just wrapped up Sales Mastery Live 2024 in Austin, TX and wow! 🤩 We had an amazing time teaching, growing and networking together with all of you. 2025 is going to be a transformative year for each and every one of you, turning every client into three. Thank you to our Sponsors who came out to support this event. We appreciate each and every one of you! 💙LeadSimple 💙True Work Logistics 💙Blanket 💙PMW

One more sleep until Sales Mastery! See you all bright and early! 💙