Relentless Collision

When taking your car into a shop, there should be no doubt about your car’s safety features and functions once it is returned. Unfortunately, as automobiles become more complex and some collision centers fail to keep up with training, the expectations of their customers are not met. Blake, VP of Operations for North Carolina’s Relentless Collision aims to put customer worries at bay when their car enters their shops. There should be trust that your car is fixed correctly, with every manufacturer mandate followed when approaching your car needs. This is what Relentless Collision puts above all else when a car enters their shops. Their shops in Raleigh, Durham, and Cary, North Carolina constantly reinforce what many shops fail to do.

Meeting the high standards of the auto repair industry is non-negotiable for Relentless Collision employees. However, the “badassery” ingrained within their culture has manifested into an unwavering need to help their customers get what they are looking for in auto repair. Blake, a QCG VP of Operations, has long emphasized the importance of leading in an industry that rewards attention to detail.

For Rick, a newly promoted Regional Manager at Relentless Collision, nothing changes in his approach when thinking about how a car should be repaired. Relentless Collision is unapologetically dedicated to mending every car in their shop the way the manufacturers mandate for their cars. Rick works hard to ensure that each car delivered back to every client is repaired to the mandated standard. Relentless Collision refuses to let anyone stop them from fixing their cars the way they are meant to be fixed. This unwavering mindset has helped the current and future success of Relentless Collision’s three locations in North Carolina’s Research Triangle. 

What does it take to be badass in the collision industry? It starts with repairs performed to exacting manufacturer specifications every time. A pair of boots doesn’t hurt either! Relentless Collision, founded over three years ago with this unapologetic mentality, now sets the bar for premium-certified repairs in North Carolina. Join QCG Executive VP of Operations Blake Farley on a video tour of Relentless Collision. The three locations in North Carolina’s Research Triangle—Cary, Durham, and Raleigh—put the customer above all else, ensuring every repair is completed using OEM parts and procedures. Now led by Director of Operations Rick Allison, Relentless Collision and its 17 OEM certifications continue to redefine quality repairs in the Mid-Atlantic. 

With each repair that leaves the shop, Randall asks, "Would I put my family in this car?" As leaders in the industry, brands like Relentless Collision hold themselves to a higher standard. With over 20 years in collision repair and nearly three years at Relentless, this Lead Painter now sees his purpose beyond painting: to introduce young people to the opportunities in the collision industry. A renaissance in the Research Triangle? Perhaps. However, professionals like Randall at Relentless Collision in Durham, NC, are laying the foundation for the next generation of collision repair painters.

Relentless Collision Hosted an Event for BMW of North America to help offer insight to the industry on the why’s and what to expect in the future. It was great to see Insurance Carriers come, and other shops.

Meet JD, a maestro of metal, at Relentless Collision in Cary, NC. The body technician acknowledges that he can teach almost anyone to work on a car, but passion and an inquisitive mind are not necessarily teachable traits. In an industry that is continually changing and evolving, JD is proud to work alongside teammates that embody the “Relentless Mentality.” This can-do spirit can be found at the more than a dozen Quality Collision Group brands across the nation, including the three Relentless Collision shops in North Carolina’s Research Triangle.

Many of the unsung heroes in collision repair never expected to work in the auto body industry. Introducing Sarah, the Parts Manager at Relentless Collision in Cary, NC, a former Starbucks employee who found her way at North Carolina’s #1 repairer of collision repair brands like BMW, Mercedes, and Tesla. Supported by her co-workers and a sense of belonging, Sarah has found her groove at the tech-driven Relentless Collision.

“Relentless in the pursuit of perfection” is more than a motto at Quality Collision Group’s Relentless Collision in Cary, North Carolina. Watch as Rich explains why he’s proud to be part of an OE-focused team that always aims to do it right. In four short years, Relentless Collision has become the top certified repairer in the Tar Heel State, and it’s the drive of auto body technicians like Rich keeps Relentless Collision moving forward.

Many repair brands view their employees merely as metrics, sacrificing quality and team well-being to pursue profits. When body technician JJ applied to Relentless Collision in Durham, NC, it was the word “Relentless” that stood out to him. Watch as he explains why this North Carolina brand is the best he’s worked for in his more than two decades in collision repair. Footsteps from historic Tobacco Road, JJ’s testimonial leaves no doubt it’s their people-first approach that makes Relentless Collision the employer of choice in the mid-Atlantic.