PubMatic and Intuit SMB MediaLabs are teaming up to revolutionize B2SMB advertising with a privacy-safe, innovative solution that empowers brands to connect with small and medium businesses more effectively. Learn more: https://lnkd.in/eTUq2bCE
PubMatic
Technology, Information and Internet
Redwood City, CA 335,144 followers
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
About us
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- Website
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https://pubmatic.com/?utm_source=LinkedIn
External link for PubMatic
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Public Company
- Founded
- 2006
- Specialties
- Real-Time Bidding, online advertising, Yield Optimization, Ad Revenue, Sell Side Platform, marketing automation software, mobile advertising, video advertising, in-app advertising, and inventory quality
Locations
Employees at PubMatic
Updates
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What a fantastic way to close out the year! Our Nicole Scaglione joined the panel ‘What will the TV business be in 5 years' time?’ at Future of TV Advertising Global. Nicole shared the stage with industry leaders Jodi O'Donnell of TVNZ, Fabrice MOLLIER of CANAL+ BRAND SOLUTIONS, Kelly Williams of ITV, and Ben Tatta of Operative with Justin Lebbon of Adwanted Events moderating. The discussion explored how broadcasters are navigating the evolving media landscape and digital transformation. Thank you to AdWanted for hosting once again an insightful event! We wrapped up the day by co-hosting the annual Holiday Mixer with Beet.TV. A huge thank you to Andy Plesser, Katy Charles and Kristy Bauer and all our partners who joined us for the evening! We look forward to seeing what 2025 brings across the ever-changing TV landscape!
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If you’re heading to #CES2025, don’t forget to schedule time with the PubMatic team! We’re excited to discuss how we can collaborate to drive sustainable growth. https://lnkd.in/eyA42aTH
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Elevate your advertising game with our new SPO Playbook for Advertisers! This guide is packed with strategies to help you streamline your supply path, and boost transparency. Download here: https://lnkd.in/eBJu8Web
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PubMatic is excited to sponsor the WeAre Traders event on December 19th in Lyon! This leading community for programmatic advertising professionals in France brings together industry experts to drive innovation and growth. As a sponsor, PubMatic is proud to support this community and help shape the future of digital advertising. Don’t miss the chance to meet our team - Franck Lewkowicz, Clotilde Paul, and Abdel ABSI - to explore new business opportunities. Let’s advance programmatic advertising together in Lyon! Learn more: https://lnkd.in/enUAP79e
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Connect with customers across premium publishers on PubMatic’s platform as they gear up for the holiday season. With Stirista’s unmatched segmentation capabilities, you can craft campaigns that resonate, no matter the occasion. Learn more: https://lnkd.in/eBegMUfg
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Our Benjamin Loofe was featured in The Media Leader’s interview series, where top media industry salespeople answer 10 revealing questions drawn from their fishbowl. Check out the full interview: https://lnkd.in/e8idM8PY
The Fishbowl: Benjamin Loofe, PubMatic
https://uk.themedialeader.com
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Our Jacqueline Boakye is the latest guest on the Women Lead Podcast, hosted by Nadia Koski of ShowHeroes Group. In an honest conversation, she shares her journey at PubMatic, offering valuable insights on building trust, growing diverse teams, and balancing parenthood with career advancement. Listen to the episode here: https://lnkd.in/eMhs5eKM
Building Resilient and Diverse Teams in Programmatic Advertising with Jacqueline Boakye
https://spotify.com
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Excited to announce our partnership with Adelaide! With this first-to-market integration, advertisers can now leverage high-attention inventory to enhance their media strategies, ensuring better engagement and impactful results. Read more here:
PubMatic and Adelaide Launch Groundbreaking Integration for Attention-Driven Media Quality Targeting
adelaidemetrics.com