ProWise Financial Consulting

Revenue targets are useless without a plan. Here’s how to create a forecast that ensures you’ll hit them. Most businesses fly blind when it comes to forecasting. They make decisions based on gut feelings and “back of the napkin” math. But here's the truth: If you don’t know your numbers, you can’t predict your future. Financial forecasting isn’t just about numbers—it's about informed decisions. Here’s how you can set yourself up for success: Track fixed expenses – Things like rent, utilities, and salaries don’t change much, so lock these in. Monitor variable costs – Items like payroll and cost of goods sold will shift based on activity. Plan for them. Use a 13-week cash flow forecast – Especially if cash is tight, this lets you stay ahead of potential problems before they hit. Map out growth scenarios – Whether you're expanding, hiring, or investing in equipment, model out how it will impact revenue and cash flow. Test your assumptions – Have an outside expert review your forecasts. Fresh eyes will catch things you might miss. Gut feelings won’t pay the bills. A clear plan will. Stop guessing. Start modeling. The future of your business depends on it. PS: Let’s map out your next move together. Click the link in my bio to book your Financial Clarity call.

Stop waiting until December to think about taxes. Year-round planning means real-time insights and better outcomes. Prowise Financial Provides: Real-Time Insights Most accountants wait until year-end.  I provide ongoing financial clarity, ensuring you're never caught off guard. Year-Round Strategy Forget last-minute tax maneuvers. I implement small, strategic actions throughout the year to optimize your financial position. Tailored Solutions Generic advice doesn’t cut it.  I customize tax strategies to fit your unique business needs, ensuring maximum benefit. Holistic Approach It’s not just about taxes.  I integrate financial planning into your overall business strategy for sustainable growth. Consistent Communication Regular check-ins and updates keep you informed and confident in your financial decisions. True proactive tax planning goes beyond buzzwords. Experience the difference of a partner who’s genuinely ahead of the game. Your business deserves more than just lip service. P.S. Discover how effective tax planning can transform your business. Click the link in my bio to book a Financial Clarity call.

Your complex business model is costing you. Here’s why simplicity saves money and increases profits: Streamlined Operations Simple processes mean fewer mistakes and faster results. Complexity only adds confusion. Clear Decisions With simplicity, you see the big picture. Complex systems cloud your judgment and slow you down. Lower Costs Simplicity keeps expenses low and profits high. Complicated systems drain your resources. Easy Scaling Simple models are easy to duplicate and grow. Complexity creates barriers and bottlenecks. Laser Focus Simplicity keeps you focused on what matters most. Complexity distracts and derails your progress. If it doesn’t work in simplicity, it won’t work when in complexity. Choose simplicity. P.S. Ready to simplify your financial strategy? Click the link in my bio and book a Financial Clarity call today.

I spent years learning the hard way. Here are 3 things I’d tell my younger self. You’re Sacrificing Your Future for Temporary Gains. I wish someone had drilled these lessons into my head when I was starting out: 1. Prioritize Your Health Sacrificing your health to make money is a losing game. Your performance in all areas of life improves when you’re healthy. If you sacrifice your health now, you’ll spend more later trying to get it back. 2. Cherish Family Moments Don’t let work overshadow your time with loved ones. Being physically present but mentally absent doesn’t count. Live in the moment and appreciate the little things; you can’t get these moments back. 3. Live Within Your Means Avoid debt like the plague. Your income is your best tool for building wealth, not your spending. Learning to live on 50% of your income sets you up for financial freedom. These aren’t just tips; they’re lifelines. Take them to heart, and you’ll thank yourself later. Don’t learn these lessons the hard way. Start today. If you could go back, what would you tell your younger self? P.S. Need guidance on your path? Click the link in my bio to book a Financial Clarity call.

Get the link to full interview with Haley Ammons Perry in the comments

Start building a sustainable future for your optometry practice today. Here's a step-by-step guide to lasting revenue. Burnout and financial stress are common in optometry practices. Here’s How To Build A Sustainable Revenue Model That Keeps Your Practice Thriving Without The Burnout. 1. Understand Your Financial Needs Know your personal financial requirements and lifestyle costs. Use the 50/30/20 rule or the 80% rule for essentials. Reverse engineer the numbers to set revenue goals. 2. Calculate Revenue Goals Your compensation should be 15% of total collections. Divide your desired income by 15% to find your top-line revenue goal. 3. Develop a Balanced Revenue Mix Balance revenue sources: comprehensive exams, specialty services. Ensure workload feasibility for owner and staff. Break down goals by year, month, and week. 4. Time Management Plan staff schedules to support the revenue model. Account for holidays, vacations, and non-working days. Use 80% of full-time hours as max capacity to prevent burnout. 5. Action Plan and Tracking Develop marketing and sales plans to meet patient and service targets. Measure conversion rates and patient acquisition metrics. Track and refine strategies based on data. 6. Regular Review and Adjustment Regularly review and adjust the business model. Ensure it aligns with industry changes and personal goals. Adapt to new procedures, services, and market conditions. Sustainable revenue models prevent burnout and ensure long-term financial health. They allow you to enjoy your practice and avoid resenting it due to overwork. PS: Take the time to plot out a sustainable plan. It’s the key to enjoying your practice and achieving your financial goals.  Need help? Click the link in my bio and book a strategy call.

Low prices are sabotaging your success. Here's how to set your rates for better outcomes. You’re undercharging your clients. Here’s why it’s killing your business: You’re Diluting Your Expertise: Offering too many services without specializing makes you a jack of all trades but master of none. High-value clients seek specialists, not generalists. You’re Attracting Price-Sensitive Clients: Low prices attract clients who don't value your expertise. These clients are often the most demanding and the least loyal. You’re Undervaluing Your Time: Charging low rates means taking on more clients to meet your revenue goals. This leads to burnout and compromises the quality of your work. Here’s how to fix it: Understand Your Value: Recognize the unique value you bring to your clients. Focus on the outcomes and benefits your clients receive. Reassess Your Pricing Strategy: Set your prices based on the value provided, not the time spent. Consider the scarcity of your expertise in your area. Overcome Money Beliefs: Don’t project your own financial insecurities onto your clients. Confidently charge what your expertise is worth. Charging what you're worth isn’t about ripping people off. It’s about delivering value and being compensated fairly for it. Start charging accordingly. P.S. Ready to get paid what you're worth? Click the link in my bio and book a Financial Clarity call.

Relying on gut feelings is a fast track to failure. Here’s how to get clarity on the numbers that move the needle. Most businesses don’t fail because they lack talent. They fail because they’re running blind. Getting clear on your numbers doesn’t happen by: •  Guessing •  Winging it •  Glancing at your bank balance Financial clarity comes from tracking the right numbers—the ones that drive your business forward. Here’s how to stop relying on gut feelings and get a clear financial picture: 1. Identify Key Metrics – Not everything that can be measured should be measured. Focus on high-impact metrics like sales growth, gross profit, and operating expenses. These reveal what’s truly moving your business forward. 2. Break Down the Numbers – Dig deeper. If revenue is flat, look at conversion rates, client retention, or marketing costs. Find the root cause, not just the symptom. How great would it be to stop guessing and get practical insights that work? Start making data-backed decisions and spend evenings with your family instead of stressing over finances. If you’re tired of uncertainty, ready to understand your numbers, and looking for a system that actually works… Stop guessing. Start growing. Start here. Book your financial clarity call.  Link in bio.

Numbers tell a story—but most are missing it. Here’s how to spot growth potential in your financials. Stop wasting time with surface-level reports. Most business owners scan the basics—top line, bottom line, and move on. But those reports? They’re full of growth signals you’re ignoring. How do I know? I’ve helped owners dissect their numbers to find patterns that fuel growth. They were coasting on the P&L without realizing the power in the details. Now? They’re using data to drive revenue, not just report it. Here’s how to get started: Stack P&Ls – Compare them month by month. Stop treating them like a one-time snapshot. Patterns appear that show growth—or red flags. Rolling 12-Months – A rolling view wipes out “one-off” noise. Track each month to see real movement, minus the distractions. Revenue per Employee – This is critical for service businesses. If it’s slipping, your operations need attention. Service Costing – Not every service pulls its weight. Break down each one’s true cost to see what actually drives profit. If you’re only looking at the basics, you’re missing what’s right in front of you. Ready to get clarity on what your numbers are really saying? Click the link in my bio and book a Financial Clarity call.

You’re burning out for no reason. Here’s how to plan vacations without sacrificing cash flow. You’re working 40 hours a week, 52 weeks a year. That’s why you can’t take a vacation without feeling guilty. Here’s how to build a business model that lets you step away without sacrificing your sanity (or your cash flow): Ditch the 2080-hour myth Stop using the full-time, 40-hour workweek model for your capacity planning. It doesn’t account for real life—holidays, personal time, or unexpected days off. Plan for 80% capacity instead. Know your business math You need a clear revenue goal. Factor in your overhead, staff costs, owner’s compensation, and taxes. Reverse engineer that into how many patients or clients you need to serve—then align it with your 80% capacity. Optimize your team Your staff needs to be empowered to handle things while you’re away. If they run to you for every decision, you’ll be answering calls on vacation—or worse, coming back to chaos. Your time away shouldn’t lead to cash flow shortages and burnout. It’s time to stop being the bottleneck in your business. Plan for time off and watch your practice thrive, even when you're not there. P.S. If you want to step away without stressing about cash flow, click the link in my bio and book a Financial Clarity call today.