2025 is shaping up to be an action-packed year according to our experts' predictions 👀 Check out what they expect to see this year in the world of AI, data warehouse analytics, and personalization! While these are just predictions, one thing is certain...your customers expect seamless digital experiences. Discover how Optimizely One will help you deliver the experiences your customers crave in 2025: https://lnkd.in/e68yrdFy
Optimizely
Software Development
New York, New York 139,814 followers
The all-in-one system for marketing—purpose-built to help teams create & optimize personalized digital experiences, fast
About us
Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalization, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like H&M, Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality. Learn more at optimizely.com.
- Website
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https://www.optimizely.com
External link for Optimizely
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 1994
- Specialties
- A/B Testing, Mobile optimization, Conversion Rate Optimization, Split Testing, Customer Experience Optimization, Personalization, Digital experience, CMS, digital commerce, optimization as a service, Content Management, Content Marketing, and Feature Experimentation
Locations
Employees at Optimizely
Updates
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We get it, it’s easy to panic about the impact AI may have on your marketing job. But in this upcoming webinar, Optimizely’s President Shafqat Islam is here to ease your worries by showing you how it’s only going to take over the sh*tty parts. Join this free Content Marketing Institute webinar to learn: ✨How Optimizely uses AI to streamline marketing workflows ✨The role of AI agents in boosting efficiency and creativity ✨Tips for balancing automation with personalized, human-driven content Register today: https://lnkd.in/efzbHgu9
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Y’all, our 2024 year in review just dropped, and we loved reliving every second of our jam-packed year 😎 Between surpassing $400M ARR, strengthening partnerships (oh hey, Google Cloud!), our unforgettable time in Onederland, and much more, it’s been a phenomenal year for us. So, what’s in store for 2025? Although we can’t look into the future, we do know this: Effortless, integrated marketing will be THE it-girl. Stay ahead of the curve and make it a year to remember with Optimizely by your side: https://lnkd.in/eufPBywq
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It’s time for a reality check: Hitting upload on your content, crossing your fingers, and hoping for the best isn’t going to get your brand anywhere... Instead, you have to spend time on content that truly resonates and scales. But we understand that your team can be caught in a cycle of inefficiency, struggling to break through. Which is why our very own Leah Messenger has identified 9 all-too-common roadblocks to content scaling in this recent blog. Check it out to learn how to get your content scaling in no time: https://lnkd.in/eF7U_5mt
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Our global teams really know how to celebrate the end of a fantastic year! 🤩 From New York to London to Minneapolis to Stockholm, swipe to see some pics from their end of year parties. Interested in joining the team? Check out all current job openings here - https://lnkd.in/etkRi8Wa
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Who doesn’t love an event dedicated to empowering women in tech?! 🙌 Our Dhaka office recently hosted an inspiring event that brought together individuals in the technology industry. Attendees had the opportunity to hear from a panel of women in various roles at Optimizely, sharing their career journeys and how they’ve navigated their paths to success. Check out some of our favorite moments from this event!
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That feeling when you come up with a bold campaign idea, and then it vanishes into thin air. 😬Yeah, we’ve all been there, and it’s not so fun. So how can we prevent this from happening? Sure, you can jot it down in your notes app or send a message to your coworker in the early hours of the morning, but it goes beyond that. The next step is (dun dun dun...) getting your CMO or marketing leaders on board. Daunting, we know, but in this recent blog, you can find 8 steps on how to convince your CMO about your new campaign idea, even the wildest ones. Check it out: https://lnkd.in/eeWR3gUk
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Optimizely reposted this
We’re excited to announce our partnership with Beaulieu International Group (B.I.G.) to elevate their digital customer experience! 🚀 As Matthias Blomme, Group Marketing Manager at B.I.G., puts it: “With iO as our partner for strategy and development and Optimizely as our software provider, we’re creating a future-proof digital experience that supports B.I.G.’s growth and delivers exceptional customer value.” This collaboration marks a significant step towards building a seamless, customer-focused digital ecosystem for B.I.G.’s divisions. 👉 Read the full press release: https://weare.io/iO_BIG #iOagency #ExperienceIsEverything #DigitalTransformation #CX
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New Integration Alert: Optimizely Data Platform + TikTok! With Optimizely, you can now effortlessly connect your TikTok Ads account and sync Data Platform Standard Segments to TikTok Audiences. If you’re ready to level up your marketing game and create campaigns that truly resonate, learn more here - https://lnkd.in/eyxJ_DAT
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