𝗔𝗿𝗲 𝘆𝗼𝘂 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝗺𝗮𝗶𝗻𝘁𝗮𝗶𝗻 𝗲𝘅𝗶𝘀𝘁𝗶𝗻𝗴 𝗹𝗶𝘀𝘁𝗶𝗻𝗴𝘀 𝘄𝗵𝗶𝗹𝘀𝘁 𝗮𝗹𝘀𝗼 𝘂𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝗴𝗿𝗼𝘄𝘁𝗵 𝗶𝗻 𝗻𝗲𝘄 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝗶𝗲𝘀? Who better to look to as a perfect case study than Wild? 👇 Having placed insights at the centre of their growth strategy, they’ve established themselves as a sub-category leader whilst expanding into new categories. Wouldn’t it be game-changing to work with a data partner that really gets you!? We 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲𝗹𝘆 𝘄𝗶𝘁𝗵 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝗿 𝗯𝗿𝗮𝗻𝗱𝘀, working together to stay listed and grow. Get in touch to find out how we can supercharge your growth in 2025. And thanks for the kind words Marta Carrasco Mateu 🙏
North Star
Technology, Information and Internet
Game-changing data + insights for FMCG challenger brands with a tailored, user-friendly platform and expert support.
About us
The UK Grocery Retail & consumer goods industry is in need of significant change if it is to really thrive in the years ahead and meet the needs of the changing UK consumer. Currently 2% (less than 200) of the largest consumer goods companies generate 82% of all UK branded grocery retail sales. We need to enable and champion the challenger brands who can deliver on this change agenda and meet the needs of UK consumers. North Star is the go to provider of data wrapped with expert insight and support for these growing companies as they scale through the challenger brand stages. We work with them to derive the business critical insight (the aha moments), that enable them to make faster, smarter informed decisions with retailers, investors, NPD and their own growth strategy. You can see more about how North Star can accelerate your business at www.northstarbc.co.uk – we’d love to hear from you.
- Website
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www.northstarbc.co.uk
External link for North Star
- Industry
- Technology, Information and Internet
- Company size
- 2-10 employees
- Type
- Privately Held
- Founded
- 2023
Employees at North Star
Updates
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Have you heard of North Star , but you're not sure what we do!? In a single sentence (because your New Year to-do list is probably as long as ours!): 𝗪𝗲'𝗿𝗲 𝘁𝗵𝗲 𝗲𝘀𝘀𝗲𝗻𝘁𝗶𝗮𝗹 𝗴𝗿𝗼𝘄𝘁𝗵 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝗳𝗼𝗿 𝗲𝘃𝗲𝗿𝘆 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗴𝗼𝗼𝗱𝘀 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝗿 𝗯𝗿𝗮𝗻𝗱 - 𝗰𝗼𝗺𝗯𝗶𝗻𝗶𝗻𝗴 𝗱𝗮𝘁𝗮, 𝘀𝗰𝗶𝗲𝗻𝗰𝗲 & 𝗲𝘅𝗽𝗲𝗿𝘁 𝗸𝗻𝗼𝘄𝗹𝗲𝗱𝗴𝗲 𝘁𝗼 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝘄𝗶𝗻 𝗶𝗻 𝗨𝗞 𝗥𝗲𝘁𝗮𝗶𝗹. If you're looking to supercharge your growth in 2025, get in touch to discuss how we can help by providing market leading sales & shopper data and game-changing insights. 👇
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𝗪𝗮𝗻𝘁 𝘁𝗼 𝗸𝗻𝗼𝘄 𝗮𝗯𝗼𝘂𝘁 𝗮 𝘀𝗲𝗰𝗿𝗲𝘁 𝘄𝗲𝗮𝗽𝗼𝗻 𝘁𝗵𝗮𝘁 𝗰𝗮𝗻 𝘀𝘂𝗽𝗲𝗿𝗰𝗵𝗮𝗿𝗴𝗲 𝘆𝗼𝘂𝗿 𝘀𝗰𝗮𝗹𝗲 𝘂𝗽? We partner exclusively with challenger brands, so we know a thing or two about the unique challenges and opportunities you face. And we see that winning brands are clear on: ⤷ What Ps to Pull! (Pack, Price, Place, Promotions) ⤷ A strategic approach to sales & marketing ⤷ How to innovate whilst maintaining existing growth We could (and will) talk all day about it, but why not get in touch to discover what’s different (and better!) about North Star? 👇 https://lnkd.in/eJe_Jtxz
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𝗡𝗼𝗿𝘁𝗵 𝗦𝘁𝗮𝗿 𝗵𝗮𝘀 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗲𝗱 𝗼𝘂𝗿 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗼𝗳 𝘁𝗵𝗲 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝘆. Working alongside the team at DASH Water, we have helped them to 𝘳𝘦𝘢𝘭𝘭𝘺 understand what’s happening within their category. And why is this important? They can confidently demonstrate to buyers: Which brands are winning Which brands are losing A strategic plan that delivers growth for their brand AND the wider category Thanks for the kind works Luke O'Connor. ---------- ⭐ North Star is the essential growth partner for every consumer goods challenger brand wanting to win in UK Retail. 🚀 Brands that work with us are growing at 10x the pace of the market. ✉︎ Get in touch to find out how we can supercharge your growth in 2025.
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🎅🏻☃️🎄 Merry Christmas 🎅🏻☃️🎄 We just wanted to take a moment to thank our clients, followers and partners for all of your support over the past year....we truly couldn't have done it without you. We hope all you're all having a fun-filled Christmas, with one-too-many Yorkshires (controversial!? 😉) Love from all of the North Star team!
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𝗜𝘀 𝟮𝟬𝟮𝟱 𝘁𝗵𝗲 𝘆𝗲𝗮𝗿 𝘆𝗼𝘂'𝗿𝗲 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝘀𝘂𝗽𝗲𝗿𝗰𝗵𝗮𝗿𝗴𝗲 𝘆𝗼𝘂𝗿 𝗴𝗿𝗼𝘄𝘁𝗵? Here at North Star , we know that winning brands follow a series of winning moves. How many have you ticked off on your list!? 👇 If you're looking to 𝗪𝗜𝗡 𝗕𝗜𝗚 at your next retailer meeting, get in touch to find out how we can support you to influence buyers and grow your sales. https://lnkd.in/eJe_Jtxz
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𝗡𝗼𝗿𝘁𝗵 𝗦𝘁𝗮𝗿 𝗶𝘀 𝘁𝗵𝗲 𝗡𝗲𝘁𝗳𝗹𝗶𝘅 𝗳𝗼𝗿 𝗗𝗮𝘁𝗮. In Dan Pope's (founder of the hugely successful HUNGRY podcast for food & drink challenger brands) words: ❌ Struggling to get your mitts on bloody expensive data? ❌ Struggling to get your pitches to really speak “buyer” language? ❌ Struggling to actually analyse the data - lost in the Excel vortex? North Star can help! We're the essential growth partner for every consumer goods challenger brand wanting to win in UK Retail. Get in touch if you want to find out more and supercharge your growth in 2025 ⤵️ https://lnkd.in/eJe_Jtxz
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🚨 IT'S OFFICIALLY LIVE 🚨 In the latest episode of the HUNGRY podcast, our Co-Founder Kieran South chats to Dan Pope to reveal the juicy secrets behind category management, data-driven growth and how FMCG brands dominate supermarket shelves. This isn’t just strategy—it’s your roadmap to retail success. If you want to scale smarter, win bigger, and make your buyer famous, you’re in the right place. This episode is PACKED with tips for challenger brands looking to grow, maintain momentum or secure listings with retailers. 🎙️ Get ready to redefine how you see your retail strategy and give the pod a listen (or a watch!)👇 https://lnkd.in/evcYFJf5 ——— Let us know your thoughts and pop us a message if you'd like to chat about how we can put this into practice for your challenger brand in 2025.
Crack the Retail Code: Mastering Category Management
https://www.youtube.com/
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📣 𝗖𝗮𝗹𝗹𝗶𝗻𝗴 𝗮𝗹𝗹 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝗿 𝗯𝗿𝗮𝗻𝗱𝘀 📣 If you're finalising your sales plans for the year ahead, we can support you to get listed, stay listed and grow. We're the essential growth partner for every consumer goods challenger brand wanting to win in UK Retail. But don't take our word for it...the brands we partner with are growing at 10x the pace of the market. Get in touch to discuss how we can supercharge your growth in 2025 with market leading sales & shopper data and game-changing actionable insights ↓ https://lnkd.in/eJe_Jtxz
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𝟳 𝗘𝗮𝘀𝘆 𝗪𝗮𝘆𝘀 𝗨𝗻𝗹𝗼𝗰𝗸 𝗧𝗲𝘀𝗰𝗼, 𝗪𝗮𝗶𝘁𝗿𝗼𝘀𝗲 𝗮𝗻𝗱 𝗦𝗮𝗶𝗻𝘀𝗯𝘂𝗿𝘆’𝘀 𝗹𝗶𝘀𝘁𝗶𝗻𝗴𝘀 𝘄𝗶𝘁𝗵 𝗖𝗮𝘁𝗲𝗴𝗼𝗿𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 Are you looking to secure a new retail listing in 2025? Then put this date in your diary, as it’s jam-packed with advice that will transform your pitch decks 👇 📌 MONDAY 16th DECEMBER 📌 Our Co-Founder Kieran South chats to challenger champion and podcast extraordinaire Dan Pope about all things category management. On the menu: 1️⃣ How would you define category management 2️⃣ The difference between Category Management for buyers V brands 3️⃣ What ACTUALLY is incrementality? 4️⃣ 3 ways to drive incrementality that NO ONE thinks about 5️⃣ How brands that follow a category-first approach WIN 6️⃣ How do you grow a category? 7️⃣ How your shopper changes as you become a household brand 🎙️ Full episode – Live on Monday – Keep an eye on our feed for updates!