NGP VAN

Maintain election year momentum and keep your supporters engaged all year long with these impactful ideas: • Lead training sessions on how to advocate effectively during the legislative session, equipping your supporters with the knowledge and tools they need. • Schedule regular legislative update meetings to keep your community informed. • Team up with local organizations or causes to offer volunteer opportunities, allowing your supporters to make an impact in the community.

We’ve been through a lot this past year, but the progress we made was because of the relentless commitment of our organizers, staffers, volunteers, and others who persisted through it all. But we know the toughest battles are yet to come. We’ve got a long road ahead, but we’re not stepping back. We’re right here with you, ready to fight back together.

President Carter, you will forever be the beacon of hope we need, and a call to action for all of us to contribute to a better society together. Thank you for everything you've done — as a President, a humanitarian, an environmentalist, a diplomat, and an incredible human being.

The fight for progress will continue — no matter who is in the White House. Keep fighting. Keep organizing. Stay relentless.

We know we've got a lot of work ahead of us, so we hope everyone takes a chance to relax with family and friends and enjoy a peaceful and joyous holiday season. Happy Holidays from all of us at NGP VAN! ❄️ ☃️

If you're looking for a way to keep your supporters engaged and grow your base during the upcoming legislative sessions, learn more about our Advocacy tools! Create petitions, apply social pressure to legislators, committees, and other targets, and build an army of advocates ready to fight for the issues we care about. Request a demo today 👇

Did you know that your email frequency can significantly impact your deliverability? Recent research from the NGP VAN Deliverability Team uncovered some important findings: 1. Keep your lists warm: After a gap of 30 days or more, bounce rates tend to be 83% worse on average. Long gaps between emails also have a negative impact on open and unsubscribe rates. Some open rates dropped by as much as 40% after a long gap — this can impact your domain reputation and make it harder for emails to reach inboxes in the short and long term. 2. Send emails consistently: We recommend aiming for gaps no longer than two weeks between emails. This helps maintain subscriber interest and prevents emails from getting lost in inboxes (or spam folders). 3. Prioritize quality over quantity: Sending relevant and valuable content that resonates with your audience is crucial. Focus on prioritizing quality over quantity to keep your subscribers engaged and coming back for more. It's normal to slow down your frequency after a busy election cycle, but sending emails consistently to your most-engaged contacts is crucial for long-term success.

🗳️ Check out more important elections happening next year and get plugged into one to help fight back! • Virginia governor and state legislative special elections • New Jersey governor and state legislative elections • New York City mayoral and city council elections • Wisconsin Supreme Court election • Congressional special elections • And tons of other local elections across the country.

Want to learn how to use our tools to fight back during the upcoming legislative sessions? Sign up for the last few trainings before the new year! From organizing to advocacy to fundraising and more, we cover a variety of topics so you can make the most of our tools in the new year.

You spent over 154 million minutes in VAN (y'all really love cutting turf 💙) — check out the rest of NGP VAN Wrapped!